The Soap Opera

The Soap Opera Serving you since 1972. Get your high quality grooming/beauty supplies, locally made soaps, and your everyday necessities here at The Soap Opera!

https://linktr.ee/thesoapopera The Soap Opera is small women owned business in the heart of downtown Madison Wisconsin. We have been serving our customers since 1972! We have a wonderful store front on State street in Madison, but we also serve our customers worldwide via our website at thesoapopera.com. The Soap Opera carries everything from cost efficient to very high end beauty products, but al

l only with natural and good for you ingredients! With a wide range of inventory we can provide you with custom scenting (we have over 130 essential and perfume/cologne oils with millions of combinations!) for everything from lotions to body washes, as well as massage tools, bath accessories, bar soaps, body washes, lotions and so much more! Please take the time of visit our shop or website for your beauty care needs.

Mother’s Day this year calls for no more last-minute gifts 🎁 Build her a custom scent she’ll actually love, pick a bar o...
04/28/2026

Mother’s Day this year calls for no more last-minute gifts 🎁

Build her a custom scent she’ll actually love, pick a bar of soap that matches her vibe, or upgrade her routine with skincare she won’t stop talking about 🔆

Shop in-store or get something special online 💌

04/27/2026

💐Mother's Day Love💐
We’re teaming up with our friends & to bring you a delicious giveaway for Mother's day! The PERFECT combo of a delicious charcuterie box & self care stress relieving items, you'll be a true hero to a mom in your life with this giveaway!

One lucky winner will receive:
🧼 From
🎁Our Stress Relief gift set
-Lavender sachet
-Lavender Herbal Bath Soak
-Lavender Bubble Bath
-Lavender Body Lotion

🧀From &
🎁Snaxi Shippable Charcuterie box
-Cheeses
-Meats
-Fruits
-Candies

HOW TO ENTER:
💐Follow both of our accounts!



💐Love This Post
💐Tag someone in the comments who you would enjoy these items with!
(each account tagged is an additional entry)

📅 Giveaway runs: April 26 May 1
🏆 Winner announced: May 1
📍we can ship the prize to the winner! You'll just need to give us your address in the continental US only 🫶🏽

04/24/2026

Mothers Day 💐
Will be here in just about 2 weeks! Don't forget to ensure a loving mother in your life isn't forgotten!
We have you covered with useful, well loved, gorgeous gifts! Shop on line or stop in the weekend, as we can help guide you to just the right thing 🫶🏽

04/23/2026

Mother’s Day is less than 3 weeks away ‼️

Come on into The Soap Opera to get her something special she deserves! 🌹

Happy Earth Day! 🌎 We at The Soap Opera are commited to caring about our environment 365 days a year, here’s a little ab...
04/22/2026

Happy Earth Day! 🌎

We at The Soap Opera are commited to caring about our environment 365 days a year, here’s a little about what we do to look out for our community and plant 🌱

04/21/2026

Earth Day 🌎
we absolutely adore our planet! From our refill station, to our biodegradable wheat straw packaging, come take a walk around the shop, and you'll spot not just our eco-friendly packaging, but ingredients in our products all around our shop!

Stop by tomorrow to get 20% off all of The Soap opera brand products to celebrate our earth, and enjoy our eco-friendly packaging♻️

04/21/2026

Give her something she’ll use every day 💐

These Pampeana soap dishes are the perfect Mother’s Day upgrade!

Stop in and find the one that fits her style 🤩

The gift that keeps on giving ✨Our zero-waste, repurposed glycerin soaps are as thoughtful as they are beautiful ♻️Earth...
04/20/2026

The gift that keeps on giving ✨

Our zero-waste, repurposed glycerin soaps are as thoughtful as they are beautiful ♻️

Earth Day is this Wednesday, come on into the store and enjoy 20% off our house products 🌍

2020-2026On this day in 2020, I was hand delivering your bathing & grooming orders right to your home. We were on lockdo...
04/20/2026

2020-2026
On this day in 2020, I was hand delivering your bathing & grooming orders right to your home.

We were on lockdown, and everything was uncertain.. except for the fact, that my team and I would do anything to ensure you got your goods, (especially much needed sanitizer and soap!) when shipping services were VERY overwhelmed and understaffed.

Thankfully, we are still standing & able to serve you, unlike many of our small retailer friends that didn't survive the pandemic. 30% of small businesses in the US had to close their doors due to this global pandemic and our hearts go out to them.

Supporting small businesses helps your community thrive, in many ways, and we cannot thank you enough for your support the past 54 years ❤️

04/19/2026

Sudden change from warm to cold weather got you down? Us too... Luckily there is an easy fix! We can warm our space with warm lovely scents, take hot soothing baths, and steam our faces for a little self care to warm up 🧖🏻‍♀️

Address

319 State St
Madison, WI
53703

Opening Hours

Monday 10am - 7pm
Tuesday 10am - 7pm
Wednesday 10am - 7pm
Thursday 10am - 7pm
Friday 10am - 7pm
Saturday 9am - 7pm
Sunday 10am - 8pm

Telephone

+16082514051

Website

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