Bill Lewis Fishing

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Bill Lewis Fishing Makers of the Original RattleTrap...aka "The Trap"! Bill Lewis also offers a full line of fish catching hard baits

Check out our NEW website www.rat-l-trap.com
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Started from a dream of a WWII bomber pilot that came home from the war and followed his passion for bass fishing; Bill Lewis Lures is made of the stuff that epitomizes the American Dream. As Bill Lewis tinkered away in his garage, he could have never fathomed what would happen when his hard work and creativity came together in a simple yet genius invention. When Bill handed out test baits to his buddies that stopped by the garage little did he know he would encounter a fleet of spectators on Toledo Bend gathered around watching a guy put on a fish catching show with one of his creations. Big fish after big fish with dozens of bass caught over 6lbs. on a day when the bite was so tough that everyone just pulled up their boats in amazement to watch the show. As Bill drove home from the lake that day in his old beat up Ford station wagon rattling down the road; he couldn't help but associate his car with his new bait, and so came the name for his new lure, the Rat-L-Trap. Since those early days in 1964, Bill Lewis Lure's legendary Rat-L-Trap has sold around the world. To name a few accolades Outdoor Life magazine has named it the "Most Influential" lure in bass fishing and the lure has been used for everything from winning a Bassmaster Classic to helping a kid catch fish in Central Park, NY. From blue gill to yellow fin tuna, "IF IT SWIMS, THEY WILL EAT IT". In memory of our legendary, one of a kind founder, Bill Lewis, we encourage you to follow your passion and never give up.

Match the hatch with the Perch Hammer Trap!   Perfectly mimicking a favorite forage, this bait is ready to get the bites...
10/09/2026

Match the hatch with the Perch Hammer Trap!

Perfectly mimicking a favorite forage, this bait is ready to get the bites when the fish are feeding on perch.

The Bill Lewis Afterburner brings together the best features of multiple bait styles in one fish-catching design. The 2....
10/07/2026

The Bill Lewis Afterburner brings together the best features of multiple bait styles in one fish-catching design. The 2.5" tail spinner shimmies on the retrieve, while the inset blade adds flash without getting hung up in weeds and debris.

10/05/2026

MDJ goes over color selection for the Rat-L-Trap! 🍂🎣
With fall officially here, it’s time to lock a Trap in your hand and get to work!

10/02/2026

Loading up the Rat-L-Trap box for FALL! 🍂🎣

OZARK CRAW 🔥SB57, Rat-L-Trap, or Hammer Flat which one are you choosing? 👇
09/30/2026

OZARK CRAW 🔥

SB57, Rat-L-Trap, or Hammer Flat which one are you choosing? 👇

Fall time is here! 🍂🎣Match the hatch with the 6" Big Gizz! As bass key in on gizzard shad this time of year, the Big Giz...
09/29/2026

Fall time is here! 🍂🎣

Match the hatch with the 6" Big Gizz! As bass key in on gizzard shad this time of year, the Big Gizz is the perfect profile to match the forage.

09/28/2026

Matt Becker breaks down his favorite retrieve for the Scope Stik!

What cadence are you using with the Scope Stik? Drop your retrieve in the comments below! 👇

The Saltwater Rat-L-Trap features corrosion-resistant hardware, loud rattles, irresistible action and saltwater-specific...
09/24/2026

The Saltwater Rat-L-Trap features corrosion-resistant hardware, loud rattles, irresistible action and saltwater-specific colors built to take on hard-fighting inshore gamefish.

Walleye PWC! 🎣When the walleye bite is on, you better be ready to put some fish in the boat!
09/22/2026

Walleye PWC! 🎣When the walleye bite is on, you better be ready to put some fish in the boat!

Address

5250 Frye Road
Irving, TX
75061

Opening Hours

Monday 8am - 4:30pm
Tuesday 8am - 4:30pm
Wednesday 8am - 4:30pm
Thursday 8am - 4:30pm
Friday 8am - 4:30pm

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