Veldemeers

Veldemeers Our story

Founded by Belgian, Hans van Hooreweghe, Veldemeers started in 1997 as a small company trading under the name Chocolart.

• Sam Levy’s village, Borrowdale
• Village walk, Borrowdale
• Arundel village, Mount Pleasant
• Highland park
• Greenfields HALAL, Belvedere
• Cardinals Corner NEW Belgian chocolates are famous worldwide for their quality and taste and, for the first time in its history, Hans brought fine, handcrafted Belgian chocolates to the people of Zimbabwe and enabled them to enjoy a much nicer chocolate

than what was currently available. A small workshop employing three people was established in Mount Pleasant, but Chocolart soon grew out of these premises and moved to Doon Estate in Msasa, where the first retail outlet was opened under the name Cocoa Tree. Today 16 people are employed on those same premises and the chocolates and pastries continue to be handmade there. In 2006, Cocoa Tree and the wholesale name Chocolart were merged into one: "Veldemeers" - named after Veldemeers Lane in Flanders, Belgium where Hans lived before he moved to Africa. Also during 2006, Veldemeers launched its "authentic continental pastries" range. Hans went to Europe for croissant-making training and started to sell freshly baked croissants, mini-baguettes, pastries and cakes from the coffee shop in Doon Estate. Recently, two bakers from Belgium enjoyed a 10 day stay in Harare to train the local bakery staff. Today, Veldemeers has a retail outlet at Arundel Village in Mount Pleasant, a cafe and factory at Doon Estate, an outlet at Café Nush in Avondale and a small outlet in Lusaka, Zambia. Hans remains very involved in the business alongside his team of dedicated staff and managers. About us

All our ingredients with the exception of butter, flour, cream, sugar and eggs are sourced directly from Belgium and are what make our products truly unique in Zimbabwe. Each chocolate is individually handmade by professional staff at our factory in Doon Estate, where our well trained bakers also make our speciality croissants, pastries, cakes and breads. Veldemeers only uses Belgian chocolate in all our production processes - this chocolate contains only cocoa butter, no other vegetable fats are added. Cocoa butter melts at body temperature, which is the reason why our Belgian chocolates simply melt away in the mouth!

Treat her to something as sweet as she is. Our handcrafted chocolate bouquets, made with exquisite Belgian chocolate, ar...
08/05/2026

Treat her to something as sweet as she is. Our handcrafted chocolate bouquets, made with exquisite Belgian chocolate, are designed to make Mother’s Day extra special.

Visit our stores , limited stock left.

📍 Find us at:
Arundel Village • Cardinals Corner • Greenfields • Highland Park • Village Walk • Sam Levy’s Village
📲 +263 78 652 5579

Not all flowers need watering… some are handcrafted in chocolate. 🌸🍫 This Mother’s Day, spoil her with a bouquet she can...
08/05/2026

Not all flowers need watering… some are handcrafted in chocolate. 🌸🍫 This Mother’s Day, spoil her with a bouquet she can actually enjoy till the very last bite.

Our handcrafted chocolate bouquets are beautifully made with exquisite Belgian chocolate and available in limited quantities.

📍 Find us at:
Arundel Village • Cardinals Corner • Greenfields • Highland Park • Village Walk • Sam Levy’s Village
📲 +263 78 652 5579

Just a few more days left to spoil Mum the sweetest way possible. 🌸🍫 Our handcrafted chocolate bouquets and  wrapped box...
06/05/2026

Just a few more days left to spoil Mum the sweetest way possible. 🌸🍫 Our handcrafted chocolate bouquets and wrapped boxes are beautifully made with exquisite Belgian chocolate and perfect for Mother’s Day gifting.

📍 Find us at:
Arundel Village • Cardinals Corner • Greenfields • Highland Park • Village Walk • Sam Levy’s Village

📲 +263 78 652 5579

05/05/2026

From joining Veldemeers in 1998 as a packer to becoming our Head Chocolatier, Gwelo’s journey is one of dedication and growth.

She is one of the incredible faces behind our story, inspiring us every day through her craft.

04/05/2026

With an infectious smile and even more irresistible pastries, Shadreck brings joy to every bite. Here’s a glimpse into his story and passion for creating some of your favourites.

01/05/2026

Ever wondered about the warm faces and talented hands behind the beautiful customisation and detail in our cakes and chocolates?

Meet Kim, as she shares more about her journey with Veldemeers and the passion that makes her work so special.

01/05/2026

To the hands and faces behind your favourite cakes, pastries, and chocolates… always made with love.
Today, we celebrate you.

01/05/2026

Mother’s Day chocolate boxes, beautifully wrapped and thoughtfully filled with exquisite Belgian chocolate, the perfect way to spoil her.

Elegant, refined, and made to delight, a gift she’ll truly appreciate.
Order yours early, limited stock available.

📍 Find us at:
Arundel Village • Cardinals Corner • Greenfields • Highland Park • Village Walk • Sam Levy’s Village
📲 +263 78 652 5579

• Sam Levy’s village, Borrowdale
• Village walk, Borrowdale
• Arundel village, Mount Pleasant
• Highland park
• Greenfields HALAL, Belvedere
• Cardinals Corner NEW

30/04/2026

This Mother’s Day, for all she is and all she does, give her a moment that feels as special as she is.

Our limited-edition chocolate bouquets and beautifully wrapped boxes, thoughtfully filled with exquisite Belgian chocolate, are crafted to turn simple moments into something unforgettable.

The perfect way to spoil her, with love she can taste.

Order yours early, limited stock available.
📍 Find us at:
Arundel Village • Cardinals Corner • Greenfields • Highland Park • Village Walk • Sam Levy’s Village

Mother’s Day chocolate flower bouquets, handcrafted and thoughtfully packaged with exquisite Belgian chocolate.A delicat...
27/04/2026

Mother’s Day chocolate flower bouquets, handcrafted and thoughtfully packaged with exquisite Belgian chocolate.

A delicate expression of love, beautifully arranged to leave a lasting impression.
For all she does, she deserves to feel the love.
Order yours early, limited stock available.

📍 Find us at:
Arundel Village • Cardinals Corner • Greenfields • Highland Park • Village Walk • Sam Levy’s Village
📲 +263 78 652 5579

Address

Borrowdale Village
Harare
0000

Opening Hours

Monday 08:00 - 17:00
Tuesday 08:00 - 17:00
Wednesday 08:00 - 17:00
Thursday 08:00 - 17:00
Friday 08:00 - 17:00
Saturday 08:00 - 13:00

Telephone

+263786525579

Website

Alerts

Be the first to know and let us send you an email when Veldemeers posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Veldemeers:

Share

Category