Wausau River District

Located in the heart of Wausau, Wisconsin, the Wausau River District offers countless shopping, dining, entertainment, service and recreational destinations! Wander through distinctive shops and boutiques to discover an unexpected mix of clothing and accessories, sporting good, books original artwork, fine jewelry and gifts. Explore the banks of the Wisconsin River with a stroll along the River Ed

ge Parkway. Then take a break and dine in your choice of restaurants, or enjoy a cup of specialty coffee or a glass of wine. Stay after the sun sets when the arts come alive from local blues bands to Broadway shows!

Kinda Chic…
08/12/2026

Kinda Chic…

08/10/2026

🚨 BREAKING NEWS 🚨

Supporting local chocolate shops makes you happier, cooler & sweeter! 🍫
Get your favorites at Sweets on 3rd!

08/07/2026

This is your SIGN to visit downtown!

With so many small businesses, coffee shops and much moreπŸ’•

CANNED Alley is just one week away! 🍹🎢✨πŸ₯¨πŸΊKick off your evening with us on August 5 from 4–6 PM for an exclusive 21+ happ...
07/30/2026

CANNED Alley is just one week away! 🍹🎢✨πŸ₯¨πŸΊ

Kick off your evening with us on August 5 from 4–6 PM for an exclusive 21+ happy hour before Concert on the Square. Enjoy craft drinks, tasty snacks, live music, and great company in the alley at 316 Scott Street, right across from the 400 Block. Grab your friends and we'll see you there!

The color palette of Downtown Wausau! πŸ’β˜•οΈπŸ§’πŸ“πŸŒΈFrom murals to storefronts and everything in between. Which color is your fa...
07/29/2026

The color palette of Downtown Wausau! πŸ’β˜•οΈπŸ§’πŸ“πŸŒΈ

From murals to storefronts and everything in between. Which color is your favorite?

We are excited to share that the Wausau River District has been designated a Gold Tier Main Street Community for the 202...
07/27/2026

We are excited to share that the Wausau River District has been designated a Gold Tier Main Street Community for the 2025-2026 fiscal year!

Thank you to our partners, property and business owners, sponsors, and volunteers. We could not work to make the Wausau River District thrive without YOU! πŸ€©πŸŒŸπŸ’›

Congrats to our GOLD TIER Main Street Communities! Downtown Beloit Association, Downtown Racine, Sheboygan Falls Chamber-Main Street, Tomahawk Main Street Inc., Watertown Main Street Program, and Wausau River District

07/24/2026

It's been one week since The Story Cellar grand opening! If you haven't had a chance to stop by yet, now's the perfect time to explore their collection of pre loved books, unique merch, and cozy downstairs reading nook. Be sure to add this new downtown spot to your must visit list!βœ¨πŸ“šβ˜•οΈπŸ‚

thestorycellar_wi

Thank you to Festival Foods for sponsoring our Lunch & Learn and sharing their expertise with our downtown business comm...
07/22/2026

Thank you to Festival Foods for sponsoring our Lunch & Learn and sharing their expertise with our downtown business community!

Their HR team shared how they build a positive workplace culture that supports employees and creates a great experience for every guest. We appreciate your support and partnership!

Address

316 Scott Street
Wausau, WI
54403

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