What are the opening hours?

Wednesday 11am - 6pm Thursday 11am - 6pm Friday 10am - 6pm Saturday 9am - 3pm

Wisconsin 26

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Wisconsin 26 Mercantile is a thoughtfully curated artisan food and gift shop in downtown Watertown, Wisconsin.

Discover gourmet pantry staples, small-batch sauces and seasonings, dip mixes, specialty foods, unique gifts, home goods and more.

10/29/2026

Keep celebrating our World Champion Baseball team. Limited blue and yellow cheese curds today!

10/28/2026

10/28/2026

💙💛⚾ SOME DREAMS NEVER LEAVE OUR HEARTS! ⚾💙💛

I can still remember the excitement of the 1982 World Series in Milwaukee as though it were yesterday!

It was cold, but we had the best seats in the house! I was there with my husband (fiance') and dear friends, tailgating, laughing, and cheering on the Brewers players I had followed and admired for so long.

Little did we realize that we were creating memories that would stay with us for a lifetime. ❤️

And here we are, 44 years later.

The players have changed, the years have passed, but that wonderful feeling of excitement, hope, and believing in a dream has never left me. ✨️

To our Milwaukee Brewers, keep believing in yourselves and in each other. You've worked so hard to get here, and so many of us are cheering you on!

Forty-four years ago, I was there, believing.

And tonight, We Are All BELIEVING! 🙏🏻

💙💛 LET'S GO BREWERS! ⚾

10/28/2026

🎉 ONLY 5 DAYS UNTIL SWAG BAGS GO LIVE! 🛍️💗

Ladies, mark your calendars! 📅 Swag Bags for WOW: Women’s Only Weekend go on sale MONDAY, NOVEMBER 2, at 8 AM for just $10 each! 🎉

🛍️ Two ways to grab yours:
💻 Online: https://www.ticketsignup.io/TicketEvent/SWAGBagsForWomenSOnlyWeekend/Register
📍 In person: Watertown Main Street Program, 519 East Main Street

🎁 What’s inside? A whole lot of fun! Each bag is packed with swag, coupons, and $10 in Ladies’ Loot to spend at participating downtown businesses!

📅 Swag Bag Pickup: Friday, November 20

Get ready for a weekend full of exciting events, fabulous shopping, delicious food, and plenty of reasons to explore downtown Watertown! Our local businesses are busy planning special experiences just for you. 💕🛍️🍽️

✨ Grab your girlfriends, make your plans, and get ready to SHOP, SIP, DINE & EXPLORE!

10/27/2026

🎃 Pumpkin Palooza and Boo Bash are just days away! Get your costumes ready and head downtown for a fun-filled day of trick-or-treating and activities. Be sure to visit participating downtown businesses, the Watertown Public Library and Bentzin Family Town Square!

See you Saturday, October 31, from 12–3 p.m. 👻

10/27/2026

🛍️✨ IT’S ALMOST TIME… LADIES, GET READY TO SHOP! ✨🛍️

The countdown is ON! 🎉 WOW Women’s Only Weekend Swag Bags go on sale Monday, November 2nd at 8:00 AM! 🙌

For just $10, you’ll get a bag packed FULL of awesome coupons, fun swag, and, of course… LADIES’ LOOT! 💸💖 It’s the perfect way to kick off a weekend of shopping, sipping, dining, and exploring downtown Watertown!

🛍️ HOW TO GET YOUR BAG:
💻 Online: https://www.ticketsignup.io/TicketEvent/SWAGBagsForWomenSOnlyWeekend/Register
📍 In Person: Watertown Main Street Program, 519 East Main Street

🚨 ONLY 400 BAGS AVAILABLE! 🚨 Once they’re gone, they’re gone! Set your alarms, grab your shopping buddies, and be ready to snag yours before they sell out!

Let’s make this WOW weekend one to remember! 💕🛍️

10/23/2026

The Brewers are WORLD SERIES BOUND!

We're celebrating Wisconsin-style at Wisconsin 26 Mercantile!

All cheese dip mixes or cheese related products are 10% off throughout the World Series ⚾

We're open Friday 11-5pm and Saturday 10-3.

Join us for Sample Saturday and enjoy a winning combination of our B**r Cheese Artisan Dip, soft pretzel bites, and savory brat bites.

It's been 44 years in the making, and we're ready to cheer on Milwaukee!😊

117 S. 3rd Street | Downtown Watertown

10/22/2026

This month's Pantry Club Box! Limited edition items, perfect for October! Available in store or online!

Address

117 S 3rd Street
Watertown, WI
53094

Opening Hours

Wednesday	11am - 6pm
Thursday	11am - 6pm
Friday	10am - 6pm
Saturday	9am - 3pm

Website

http://www.wisconsin26.com/

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