Traverse Bay Tackle

Traverse Bay Tackle Fishing and Bait Retailer that sells almost everything fishing (excluding Fly Fishing)
Open 7 days a week! Open 7 Days A Week!

Fishing and Bait Retailer that sells almost everything fishing (excluding Fly Fishing)

Open Water
Big Lake
Ice Fishing

We stock fishing products from most major brands like:
Rapala
Strike King
Z-Man
St. Croix
Daiwa
Shimano
Okuma
Costa
and more

We also stock many local company's products like:
Warrior Lures
Rapture Trolling Flies
Dreamweaver
Mission Lures
Quiet Cove Baits
and more

Other fishing items like Sunglasses, Apparel, and Accessories are also stocked here

"Best rods on earth" and best warranty too!
05/14/2026

"Best rods on earth" and best warranty too!

Look at all of this Great Lakes Finesse! Proven baits for pressured fish!
05/06/2026

Look at all of this Great Lakes Finesse! Proven baits for pressured fish!

Wishing everyone a very Blessed Easter.
04/05/2026

Wishing everyone a very Blessed Easter.

Stay dry and make your outdoor adventures more enjoyable with Grundéns!Huge assortment of Jackets, Bibs,Pants and more....
04/04/2026

Stay dry and make your outdoor adventures more enjoyable with Grundéns!
Huge assortment of Jackets, Bibs,Pants and more.
 Whether fishing, hiking, or searching for those morels, Grundens offers the gear to make your time in the outdoors, more enjoyable!

04/01/2026

St. Croix Panfish rod in an 8 ft light action sure looks lovely!

03/24/2026

New Yamamoto fuzzy senko plastics are in stock!

New product line - Native Eyewear! We understand that not all of our customers want high end sunglasses. Native Eyewear ...
03/23/2026

New product line - Native Eyewear! We understand that not all of our customers want high end sunglasses. Native Eyewear offers quality frames and polarized lenses at an affordable price point at $73 a pair. We have men's and women's frames in stock.

03/17/2026

We will be open tomorrow, Tuesday the 17th, from noon - 7 pm to allow more time for roads to be cleared before we open. Thank you!

03/16/2026

We will be closed today due to the weather. We will resume normal business tomorrow, Tuesday the 17th, from noon - 7 pm. Thank you.

All stocked up! Best polarized lenses on the market!
03/13/2026

All stocked up! Best polarized lenses on the market!

03/07/2026

40% off all in stock ice fishing augers! We have Ion, Eskimo, and Strikeking. Electric, Propane, Drill, and Hand augers. All priced to move. We also have two shelters left at huge discount. An Eskimo quickfish 2 and Frabill ice hunter 115.

Address

5333 Curtis Road
Traverse City, MI
49685

Opening Hours

Monday 10am - 7pm
Tuesday 10am - 7pm
Wednesday 10am - 7pm
Thursday 10am - 7pm
Friday 10am - 7pm
Saturday 10am - 5pm
Sunday 12pm - 5pm

Telephone

+12314218510

Website

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