The Next Generation

The Next Generation Specializing in children's resale, women's consignment, and new toys and gifts since 1986.
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Since 1986, we have specialized in gently used children's, women's, juniors, and maternity clothing along with new specialty toys, games, and infant gifts.

Even more squishies have arrived! Hurry in before these disappear too!
06/03/2026

Even more squishies have arrived! Hurry in before these disappear too!

05/28/2026

๐’๐๐”๐ˆ๐’๐‡๐˜ ๐‘๐„๐’๐“๐Ž๐‚๐Š ๐€๐‹๐„๐‘๐“

We just got a HUGE shipment of squishies and they are SO fun โ€” bright colors, adorable designs, and seriously satisfying squeezes!

๐Ÿ‘‰ The photo only shows a fewโ€ฆ there are LOTS more in-store!

โš ๏ธ Fair warning: these ALWAYS go FAST. If youโ€™ve been waiting, now is the time to grab your favorites before theyโ€™re gone!

๐Ÿ“ Stop in and see us:
Tuesdayโ€“Friday 12โ€“5
Saturday 10โ€“5

Donโ€™t waitโ€ฆ these wonโ€™t last long!

Specializing in children's resale, women's consignment, and new toys and gifts since 1986.

05/28/2026

๐Ž๐ค๐š๐ฒโ€ฆ ๐ฒ๐จ๐ฎโ€™๐ซ๐ž ๐ ๐จ๐ข๐ง๐  ๐ญ๐จ ๐ฐ๐š๐ง๐ญ ๐ญ๐จ ๐ฅ๐จ๐จ๐ค ๐ญ๐ฐ๐ข๐œ๐ž ๐š๐ญ ๐ญ๐ก๐ข๐ฌ ๐จ๐ง๐ž!

We were going through old photos and suddenly realizedโ€”this isnโ€™t just any shopperโ€ฆ

๐“๐ก๐š๐ญโ€™๐ฌ ๐’๐‡๐€๐‘๐Ž๐ (๐ฒ๐ž๐ฌ, ๐จ๐ฎ๐ซ ๐’๐ก๐š๐ซ๐จ๐ง!) shopping in 1999 with her youngest, Brandon, right here in our lower level!

Before Sharon started working at The Next Generation, she was a long time shopper. In fact, the shop opened the weekend her oldest son, Nicholas was born!

When Brandon started kindergarten, Sharon started working at the shop. Over the years, all three of her older kids worked alongside herโ€ฆ and her son Nicholas? He started working at the shop in 2004 and heโ€™s still here too!

And it got us thinkingโ€ฆ
We KNOW there are more memories out there!

Do you have an old photo of you (or your kids!) shopping here or wearing something you purchased at the shop?

๐Ÿ‘‡ Drop it in the comments or share it in the threadโ€”we would LOVE to see them!

Specializing in children's resale, women's consignment, and new toys and gifts since 1986.

โ˜€๏ธ This weather has us dreaming of summerโ€ฆ and our racks are READY! โ˜€๏ธWeโ€™ve been adding new womenโ€™s arrivals every singl...
05/28/2026

โ˜€๏ธ This weather has us dreaming of summerโ€ฆ and our racks are READY! โ˜€๏ธ

Weโ€™ve been adding new womenโ€™s arrivals every single dayโ€”and they are going FAST. Likeโ€ฆ put-it-out-and-itโ€™s-gone-an-hour-later fast! ๐Ÿ˜ณ

This mannequin look is just a glimpse of whatโ€™s been hitting the floor latelyโ€”fresh styles, breezy pieces, and outfits perfect for soaking up this beautiful sunshine.

โœจ If you see something you love, donโ€™t wait!
โœจ And if itโ€™s been a while since you stopped inโ€ฆ nowโ€™s the time!

Come browse, try things on, and find your new favorite summer look before someone else grabs it!

๐Ÿ›๏ธ Open Tuesdayโ€“Friday 12โ€“5 & Saturday 10โ€“5
๐Ÿ“ The Next Generation

Those empty hangers behind Marian can only mean one thingโ€ฆ weโ€™ve been BUSY! Our racks have been clearing out fast, and w...
05/27/2026

Those empty hangers behind Marian can only mean one thingโ€ฆ weโ€™ve been BUSY!

Our racks have been clearing out fast, and we need your help to fill them back up with great summer styles for kids! โ˜€๏ธ๐Ÿ‘•

The good news? ๐–๐žโ€™๐ซ๐ž ๐ฉ๐ฎ๐ญ๐ญ๐ข๐ง๐  ๐จ๐ฎ๐ญ ๐ง๐ž๐ฐ ๐ข๐ญ๐ž๐ฆ๐ฌ ๐ž๐ฏ๐ž๐ซ๐ฒ ๐ฌ๐ข๐ง๐ ๐ฅ๐ž ๐๐š๐ฒ, so thereโ€™s always something fresh to discover when you stop in!

If youโ€™ve been thinking about bringing in summer clothing, nowโ€™s the timeโ€”๐จ๐ฎ๐ซ ๐Ÿ๐ข๐ง๐š๐ฅ ๐๐š๐ฒ ๐Ÿ๐จ๐ซ ๐ฌ๐ฎ๐ฆ๐ฆ๐ž๐ซ ๐ข๐ง๐ญ๐š๐ค๐ž ๐ข๐ฌ ๐ญ๐ก๐ข๐ฌ ๐’๐š๐ญ๐ฎ๐ซ๐๐š๐ฒ, ๐Œ๐š๐ฒ ๐Ÿ‘๐ŸŽ๐ญ๐ก!

๐†๐ž๐ญ ๐š๐ฅ๐ฅ ๐ญ๐ก๐ž ๐๐ž๐ญ๐š๐ข๐ฅ๐ฌ ๐š๐ง๐ ๐ ๐ฎ๐ข๐๐ž๐ฅ๐ข๐ง๐ž๐ฌ ๐ก๐ž๐ซ๐ž:
www.nextgenerationstoughton.com/guidelines

Bring in โžก๏ธ You get paid for your kids' outgrown clothing โžก๏ธ We fill the racks โžก๏ธ Shoppers score amazing findsโ€ฆ itโ€™s a win for everyone! ๐Ÿ’›

๐“๐ก๐ซ๐จ๐ฐ๐›๐š๐œ๐ค ๐“๐ก๐ฎ๐ซ๐ฌ๐๐š๐ฒIn 1990, we added womenโ€™s consignment after noticing something simpleโ€”moms shopping for their kids oft...
05/21/2026

๐“๐ก๐ซ๐จ๐ฐ๐›๐š๐œ๐ค ๐“๐ก๐ฎ๐ซ๐ฌ๐๐š๐ฒ

In 1990, we added womenโ€™s consignment after noticing something simpleโ€”moms shopping for their kids often wanted to find something for themselves, too.

Back then: jumpers, stirrup pants, and way-too-many shoulder padsโ€ฆ ๐Ÿ˜„
Today, itโ€™s everyday style, casual fashion, and current trends.

For ๐Ÿ’๐ŸŽ ๐ฒ๐ž๐š๐ซ๐ฌ, ๐“๐ก๐ž ๐๐ž๐ฑ๐ญ ๐†๐ž๐ง๐ž๐ซ๐š๐ญ๐ข๐จ๐ง ๐ก๐š๐ฌ ๐›๐ž๐ž๐ง ๐œ๐จ๐ฆ๐ฆ๐ข๐ญ๐ญ๐ž๐ ๐ญ๐จ ๐ก๐ž๐ฅ๐ฉ๐ข๐ง๐  ๐Ÿ๐š๐ฆ๐ข๐ฅ๐ข๐ž๐ฌ ๐ฌ๐ญ๐ซ๐ž๐ญ๐œ๐ก ๐ญ๐ก๐ž๐ข๐ซ ๐๐จ๐ฅ๐ฅ๐š๐ซ ๐Ÿ๐ฎ๐ซ๐ญ๐ก๐ž๐ซ, and that mission is still going strongโ€”our womenโ€™s room continues to offer todayโ€™s fashions at a fraction of retail prices.

While the jumpers may be gone, the savings arenโ€™t. ๐Ÿ’›

We have to askโ€ฆ
๐Ÿ‘‰ What 90โ€™s fashion trend do you remember the most?

๐Ÿ‡ณ๐Ÿ‡ด Syttende Mai magic! ๐Ÿ‡ณ๐Ÿ‡ดFrom the parade views to all the smiling faces, we had the best time celebrating with you this ...
05/17/2026

๐Ÿ‡ณ๐Ÿ‡ด Syttende Mai magic! ๐Ÿ‡ณ๐Ÿ‡ด
From the parade views to all the smiling faces, we had the best time celebrating with you this weekend. Thanks for stopping by and making it so special!

Come see us before the parade!
05/17/2026

Come see us before the parade!

This Syttende Mai weekend enjoy some of our Norwegian style candy! ๐Ÿ‡ณ๐Ÿ‡ดOpen Saturday until 6:00 and Sunday 12-1.
05/16/2026

This Syttende Mai weekend enjoy some of our Norwegian style candy! ๐Ÿ‡ณ๐Ÿ‡ด

Open Saturday until 6:00 and Sunday 12-1.

Come downtown and celebrate Syttende Mai with us! Weโ€™ll be open late tonight, Saturday from 10-6, and Sunday from 10-1.
05/15/2026

Come downtown and celebrate Syttende Mai with us! Weโ€™ll be open late tonight, Saturday from 10-6, and Sunday from 10-1.

Address

161 E Main Street
Stoughton, WI
53589

Telephone

+16088738423

Website

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