NorCal Bike Sport

05/28/2026

The Fastest Gravel Bike Ever Made Says ‘Eat My Dust’

Meet the All-New Crux 5

04/28/2026

04/16/2026

Meet Levo 4 EVO. SuperNatural capability.

Levo 4 EVO is Electric Enduro: super power, capability, and range built to charge the hardest lines.

Experience Levo 4 EVO

04/16/2026

Specialized’s new Ambush 3 brings unmatched ventilation combined with a secure fit and a 5-star safety rating.

Ride Cool, Confident and Comfortable with the All-New Ambush 3

04/15/2026

NEW TRAIL & XC TIRES

Meet the next generation of speed and control from XC to precision trail and aggressive mountain terrain. The all-new Ground Control T5/T7 and Trail Control combine fast-rolling efficiency with confident grip, giving you the traction you need without sacrificing momentum.

Pure XC Speed. Trail Grit.

04/15/2026

INTRODUCING RADIAL TIRES

Specialized Radial tires deliver dramatically more grip with increasing the tires’ ground conformity, while keeping the lateral support you need to corner with confidence. Natural trails feel smoother. Off‑cambers feel stickier. Technical sections feel more controlled.
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01/21/2026

This customer just completed an incredible upgrade, transferring components from a G3 Levo to the all-new S-Works G4 Levo—and the results are outstanding! 🚀 With increased torque, a larger battery, and compatibility with a range extender, this build delivers next-level performance and versatility. Power, efficiency, and innovation all in one package—what more could you ask for? Come visit us at the shop for more details.

12/19/2025

12/18/2025

Last chance to give gifts that move them. Visit us in-store to find exactly what the riders in your life need - Bikes, helmets, gear, and accessories. Available now and ready to wrap.

Drop by the shop today!