04/21/2025
Harvest Growth Podcast with Laina Gossman, the innovative founder of Soul Insole, who tackled a problem many of us know all too well: uncomfortable shoes and foot pain that make every step a struggle. Her brilliant solution? A compact, micro-sized orthotic that provides powerful support—without hogging space in your favorite shoes. Yes, even those chic sandals and stylish dress shoes.
Watch Here: https://www.youtube.com/watch?v=XgNLXMajg_Q
Laina walks us through her journey, from the spark of an idea to building a successful brand that's now featured online and in retail stores across the country. And she didn’t stop at one breakthrough product—Soul Insole has expanded to include metatarsal pads, heel lifts, and full-length insoles to meet a variety of foot care needs.
Tune in for Laina’s inspiring entrepreneurial story and gain valuable insights on everything from landing media spots like Good Morning America to getting the most out of marketing agencies. She also shares the power of being your brand’s biggest advocate—and how smart follow-ups can get your product onto the shelves of your dream retailers.