Where Salt Meets Soul

Where Salt Meets Soul An inclusive, family born, lifestyle brand that aims to serve and inspire our community with new and unique products.

We support surfers, all creatives, and those seeking a soulful connection to nature - bringing to you what our sweet oceans bring to us.

A few embroidered pollos from the repurposed project ♻️ —Each unique piece in this collection is one of a kind. Allowing...
12/13/2023

A few embroidered pollos from the repurposed project ♻️
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Each unique piece in this collection is one of a kind. Allowing us to express ourselves while supporting a greater mission of sustainable fashion.
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Collection available for purchase at .
New pieces being added every week in ‼️
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The repurposed project screen prints ♻️—A collection of 2nd hand and vintage blank tees brought back to life through our...
11/27/2023

The repurposed project screen prints ♻️
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A collection of 2nd hand and vintage blank tees brought back to life through our local screen printer. 💃🏼
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Buying new clothes comes at a huge cost for our Mother Earth. Wrapped in plastic and worn for a short period of time then donated or thrown out 👎
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This line is here to stay and help our community make a difference one fashionable piece at a time 👏🏼

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Lee, Jo, and Easton in the vintage bomber embroidery 🪡—The repurposed project’s first drop will be showcased this weeken...
11/22/2023

Lee, Jo, and Easton in the vintage bomber embroidery 🪡
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The repurposed project’s first drop will be showcased this weekend for small business Saturday at ‼️
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If you’re local come out from 1-4pm to check out our first curated collection of 2nd hand and vintage pieces 👋🏼♻️

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The repurposed project ♻️—A curated selection of fashion forward second hand and vintage pieces. Printed and embroidered...
11/16/2023

The repurposed project ♻️
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A curated selection of fashion forward second hand and vintage pieces. Printed and embroidered right here in Saint Augustine, FL.
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A collection created to inspire our community to rethink their wardrobe with sustainability in mind. New pieces dropping every season ❤️‍🔥
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Collection now available for purchase at ‼️

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Howdy folks 🤠 We would like to take this time to reintroduce our brand, Where Salt Meets Soul. We are a family born surf...
11/10/2023

Howdy folks 🤠

We would like to take this time to reintroduce our brand, Where Salt Meets Soul.

We are a family born surf brand that was created with the intention of strengthening our community.

With all of the noise in the world currently, as a family, we decided to take some time to restore our brands role and impact amongst our community.

WSMS is still the same brand you have come to know and love thus far. However, we have decided to put more time and energy into expanding our sustainable efforts as a brand.

We will be LAUNCHING our transformed repurposed project, focusing on sustainable fashion this month. This project will remain a foundational offering as our brand continues to grow!

Stay tuned and stayed stoked ❤️‍🔥

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A morning connection with ✨—What a special thing it is to feel connected with the natural world around you. —Nowadays i...
02/25/2023

A morning connection with ✨
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What a special thing it is to feel connected with the natural world around you.
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Nowadays it is so easy to allow oneself to drift further away from this feeling of oneness. For us, the ocean is our escape.
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All smiles, Shakas, and sore hands last night at the climbing gym 🤙🏻💪🏻———Stone Climbing] has recently given our surf tea...
02/18/2023

All smiles, Shakas, and sore hands last night at the climbing gym 🤙🏻💪🏻
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Stone Climbing] has recently given our surf team the opportunity to join in on a huge climbing community by sponsoring our crew as some of their first surf climb team members. ❤️‍🔥
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Stone climbing promotes community through a safe space to elevate one’s physical abilities while connecting to those around you. Thank you and the Stone family for giving us this opportunity 🙏🏻
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For anybody in North Florida looking to find a place to feel accepted and safe, all the while learning a skill, Stone Climbing] is it!
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All smiles, Shakas, and sore hands last night at the climbing gym 🤙🏻💪🏻———Stone Climbing] has recently given our surf tea...
02/18/2023

All smiles, Shakas, and sore hands last night at the climbing gym 🤙🏻💪🏻
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Stone Climbing] has recently given our surf team the opportunity to join in on a huge climbing community by sponsoring our crew as some of their first surf climb team members. ❤️‍🔥
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Stone climbing promotes community through a safe space to elevate one’s physical abilities while connecting to those around you. Thank you and the Stone family for giving us this opportunity 🙏🏻💛
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For anybody in North Florida looking to find a place to feel accepted and safe, all the while learning a skill, Stone Climbing] is it!
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Happy day of birth to one of the most stylish surfers we know - 🎉❤️‍🔥———Dave has continued to spread the love of surfin...
02/01/2023

Happy day of birth to one of the most stylish surfers we know - 🎉❤️‍🔥
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Dave has continued to spread the love of surfing amongst our community with since DAY 1. His traditional approach of surfing for all of the right reasons is something we strive to promote. We are grateful to have him as a team rider and a member in our surf community.
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We 💛 you Mr. Dave !!
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Expanding our community up the coast with Parker Sawyer.———One of our missions is to positively impact and bring togethe...
11/23/2022

Expanding our community up the coast with Parker Sawyer.
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One of our missions is to positively impact and bring together the surf community, and ocean dwellers.
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Parker represents a huge community and pushes for unity amongst the chaos. Keep an eye out for this wave walking man in the mid-Atlantic👋🏻
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What a feeling it is to flow with the seasons of the sea 🌊 🍂———We believe every season has its own gifts to share. Worth...
11/03/2022

What a feeling it is to flow with the seasons of the sea 🌊 🍂
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We believe every season has its own gifts to share. Worthy of recognition and appreciation✨
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& exploring fall season gifts in North Carolina 🎃
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Hoodies available at to keep you warm as temperatures drop.

An easy way to individually make a big difference in your local environment ‼️🚨 ———Take a stroll on the beach or around ...
10/25/2022

An easy way to individually make a big difference in your local environment ‼️🚨
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Take a stroll on the beach or around your neighborhood with a reusable bucket or bag and collect as much trash as you can find and dispose of it properly. ✔️
Imagine how much we could all pick up in a month by going out just once a week!
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Let’s work together to keep plastics out of our ecosystem! 💪🏻🌎

Address

101 F Street
Saint Augustine Beach, FL
32080

Opening Hours

Monday 9am - 6pm
Tuesday 9am - 6pm
Wednesday 9am - 6pm
Thursday 9am - 6pm
Friday 9am - 6pm
Saturday 9am - 6pm
Sunday 11am - 5pm

Telephone

+19044175874

Website

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