Kidding Around

Kidding Around Find unconventional toys for the extraordinary kids (and adults) in your life! Some would even say we're only Kidding Around!

Voted Best Indie Toy Store in NYC by New York Magazine, we boast a variety of toys, dolls, and games chosen for their capacity to inspire creativity. For over two decades, we have proudly built our business around outstanding quality, value, and customer service. And, though armed with an independent zeal not to be reckoned with, we keep an open heart and a sense of humor. Chelsea: 60 W 15th Stree

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Learn more and shop online at our website: http://www.kiddingaroundtoys.com/

and, please,

Follow us on Instagram: https://www.instagram.com/kiddingaroundnyc/

Every Jellycat tells a story: what does yours say about you? 🧸Drop your favorite in the comments, we want to know!
05/24/2026

Every Jellycat tells a story: what does yours say about you? 🧸Drop your favorite in the comments, we want to know!

Squishy picnic season is here 🧺 🥐 🧀 Brie there or brie square!
05/21/2026

Squishy picnic season is here 🧺 🥐 🧀 Brie there or brie square!

Some people check their horoscope. We check our NeeDoh. 🔮 Swipe to find your month and drop it in the comments because w...
05/19/2026

Some people check their horoscope. We check our NeeDoh. 🔮 Swipe to find your month and drop it in the comments because we need to know!

We’re on the starting lineup. 🏆⚽Jellycat Football Club is here and we’re one of only a select few stores in the USA carr...
05/18/2026

We’re on the starting lineup. 🏆⚽

Jellycat Football Club is here and we’re one of only a select few stores in the USA carrying this exclusive collection. Red card? Yellow card? Legendary soccer ball? They’re all in it to win it. Come get your squad. 🟥🟨

Know a Minecraft obsessed kid? We’ve got the board game versions of their favorite world. Perfect for unplugging without...
05/15/2026

Know a Minecraft obsessed kid? We’ve got the board game versions of their favorite world. Perfect for unplugging without actually leaving the biome. Stop in and level up your game shelf! ⛏️🧱

Soft. Squishy. Completely irresistible. 🧸 Some of our current favorites.
05/13/2026

Soft. Squishy. Completely irresistible. 🧸 Some of our current favorites.

My mom Tina built Kidding Around with baby me along for the ride, pouring love and intention into every single item on e...
05/10/2026

My mom Tina built Kidding Around with baby me along for the ride, pouring love and intention into every single item on each shelf. Today I get to carry that legacy forward alongside my co-owner Furtuna, who has been part of this place since she was a teenager herself. She basically grew up in this store, and now she brings her whole heart (and her whole family) into these walls every day.
We are endlessly grateful for our incredible team of mamas who show up every day and make Kidding Around what it is.
Happy Mother’s Day to every mama who has walked through our doors, and to the ones who keep them open.

Rat-a-Tat Cat is our Game of the Week and also my personal childhood obsession. Swap your rats for cats, keep your score...
05/01/2026

Rat-a-Tat Cat is our Game of the Week and also my personal childhood obsession. Swap your rats for cats, keep your score low, and try not to get too competitive. (No promises.) A classic for a reason. Ages 6+ | 2-6 players

NeeDoh drop Monday 5/4 @ 10am
04/29/2026

NeeDoh drop Monday 5/4 @ 10am

For the family that plays together. 🎲 Swipe through our Gamer’s Gift Guide and find the perfect pick for every gamer on ...
04/29/2026

For the family that plays together. 🎲 Swipe through our Gamer’s Gift Guide and find the perfect pick for every gamer on your list!

Looking for a gift that keeps a kid (or honestly, an adult) busy for hours? This week’s Game of the Week is Rush Hour by...
04/24/2026

Looking for a gift that keeps a kid (or honestly, an adult) busy for hours? This week’s Game of the Week is Rush Hour by ThinkFun. A solo logic game where you slide vehicles around a gridlocked board to free the red car. Beginner to expert challenges, so it grows with your kiddo. Ages 8+, stop in and grab one!

PS also available in junior!

Address

60 W 15th Street
New York, NY
10011

Opening Hours

Monday 10am - 6pm
Tuesday 10am - 6pm
Wednesday 10am - 6pm
Thursday 10am - 7pm
Friday 10am - 7pm
Saturday 10am - 7pm
Sunday 11am - 5pm

Telephone

+12126456337

Website

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