Lake Effect Surf Shop

Lake Effect Surf Shop Milwaukee's Great Lakes Surf Shop!

Surfboards, Wetsuits, Paddle Boards, Skateboards, Longboards, Footwear, Clothing, Accessories, Local Clothing, Surfboard, Wetsuit & Paddle Board Rentals

Stop by this weekend to say goodbye and take advantage of our sale!25% OFF EVERYTHING IN STORE 50% OFF SUNGLASSES HEAVIL...
09/12/2025

Stop by this weekend to say goodbye and take advantage of our sale!
25% OFF EVERYTHING IN STORE
50% OFF SUNGLASSES
HEAVILY DISCOUNTED ITEMS
(sale excludes consignment surfboards)


09/02/2025

Our Next Journey:
We want to update you all on the future plans for our business and family.
It was not an easy decision, but after almost a decade in business, we have decided to start the process of closing the doors to our surf shop and moving to online sales.
The support over the years has been overwhelming, and we never imagined growing a community as amazing as this.
We want to thank all of our friends, family, and supporters for making this dream come true and defining the best experiences of our life.
Our doors will remain open Thursday - Saturday until the end of September as we wind down in-store operations and start to rebuild our online store.
We invite you all to stop by to say goodbye and share memories of all the amazing times, relationships, and experiences this place has created.
Thank you all for the support and great memories. We hope to see you in the water this fall and continue to ride the next wave together.

Tamir at has been making quite the name for himself with his top quality surfboard repairs and gorgeous shapes!It's an ...
04/10/2025

Tamir at has been making quite the name for himself with his top quality surfboard repairs and gorgeous shapes!

It's an honor to sell his Milwaukee made surfboards here at Lake Effect Surf Shop, and we are always excited to see what he comes up with next.

Check out this beautiful 9'6" single fin longboard available now in store for just $950 😍










Happy International Women's Day to all the ladies of the lakes 🏄‍♀️📷:
03/08/2025

Happy International Women's Day to all the ladies of the lakes 🏄‍♀️
📷:











Saying the surf this morning was good would be an understatement. & scoring Lake Michigan gold in Wisconsin 💰📷: ...
03/06/2025

Saying the surf this morning was good would be an understatement.
& scoring Lake Michigan gold in Wisconsin 💰
📷:








Things are finally starting to thaw! Here's to hoping it continues in this direction and provides ice-free shores soon 🤞...
02/25/2025

Things are finally starting to thaw! Here's to hoping it continues in this direction and provides ice-free shores soon 🤞
📷:
🏄‍♂️:









🧊Who says everything is iced out?🧊 👀🏄‍♂️: 📷:
01/23/2025

🧊Who says everything is iced out?🧊 👀
🏄‍♂️:
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Merry Christmas from our family to yours! 🎄
12/25/2024

Merry Christmas from our family to yours! 🎄






The storm front ☁️ The sky or the water? It's hard to tell at first glimpse 🤔📷:
12/23/2024

The storm front ☁️
The sky or the water? It's hard to tell at first glimpse 🤔
📷:











Throwback Thursday!We recently unearthed a couple photos of lake legend throwing down at Bradford Beach in summer of 20...
12/19/2024

Throwback Thursday!
We recently unearthed a couple photos of lake legend throwing down at Bradford Beach in summer of 2017 💪
Stay warm and hope you all get some waves this weekend!
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🗡Charge into the weekend 🗡Lake Effect Surf Shop ambassador tucking under the curtain on a Lake Michigan dream wave.📷: ...
12/13/2024

🗡Charge into the weekend 🗡
Lake Effect Surf Shop ambassador
tucking under the curtain on a Lake Michigan dream wave.
📷:











It's cold. But it never grows old. 📷:
12/12/2024

It's cold. But it never grows old.
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Address

1926 E Capitol Drive
Milwaukee, WI
53211

Opening Hours

Wednesday 11am - 6pm
Thursday 11am - 6pm
Friday 11am - 6pm
Saturday 11am - 5pm

Telephone

+14142105901

Website

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