Rocky Mountain Chocolate Factory - Long Branch

Rocky Mountain Chocolate Factory - Long Branch One visit to our store and you'll discover why Rocky Mountain Chocolate Factory is the number one destination of chocolate lovers everywhere.

Throughout our store you will discover a fantastic variety of yummy chocolates and confections to satisfy cravings of even the most ardent chocoholic! Watch as we dip crisp apples in thick, bubbling caramel from a traditional copper kettle. Smile as we roll them in a rainbow of tasty toppings to complete your old fashioned treat. Linger awhile longer and learn how fudge is made as we fashion a cre

amy loaf on a traditional marble slab, the old fashioned way, right before your eyes. And of course, everyone gets a free sample! But don't leave without sharing your experience with a gift of fine chocolate, elegantly crafted and beautifully packaged in boxes, tins and baskets. We invite you to explore our site for product information, special offers or news and events. And when you're ready, give us a call or stop in. We'll keep the kettle cooking for you!

Big news, Long Branch! If you’ve driven past the store lately, you might have noticed something a little different. We ...
06/09/2026

Big news, Long Branch! If you’ve driven past the store lately, you might have noticed something a little different. We are updating our storefront with the beautiful new Rocky Mountain Chocolate Factory logo!
We love being your go-to spot for all things sweet, and this new look is just the first step. We have a lot more exciting changes coming your way as we continue to grow and bring you the best chocolate experience possible.
Come by this week, check out the new look, and tell us what you think! What’s the first treat you’re grabbing when you get here?

05/29/2026

Twice the fun and twice the flavor! Did you hear the news? Our sister store over in Tinton Falls is officially in its soft opening phase. They are firing up the grills, getting all the kinks out, and getting ready for a massive grand opening very soon. We want to wish the Tinton Falls crew the absolute best of luck as they open their doors! Whether you’re hanging out with us here in Long Branch or checking out the brand-new space in Tinton Falls, we’ve got something delicious waiting for you. Stop by either place this week to show some love, we can't wait to see you soon!

Memorial Day weekend is finally here, which means we are officially switching over to our summer hours! Starting this we...
05/24/2026

Memorial Day weekend is finally here, which means we are officially switching over to our summer hours! Starting this weekend, we will be open every day from 12 PM to 10 PM to make sure we are here whenever those dessert cravings hit. Come by and grab some of our frozen dipped bananas, a slice of cheesecake, or some soft serve ice cream to cool off. We have got all your chocolate needs covered for the summer, so stop on in and celebrate the long weekend with us.

To the women who lead our families, keep us laughing, and make life sweet: Happy Mother’s Day! 🌸 Today is all about cele...
05/10/2026

To the women who lead our families, keep us laughing, and make life sweet: Happy Mother’s Day! 🌸 Today is all about celebrating you.

If you are looking for a way to show your appreciation, we’ve made it easier than ever! Stop by Rocky Mountain Chocolate Factory at Pier Village for 20% OFF our Pre-Made "Grab and Go" Gift Boxes. 🎁 These are ready to go so you can spend less time shopping and more time with Mom!

While you're here, grab some of our world-famous Caramel Apples to take home for the family.

🕒 WE ARE OPEN TODAY: 12 PM - 6 PM

Wishing every Mom, Grandma, and Sitto a beautiful and chocolate-filled day! 🍫✨

Mother’s Day is tomorrow and we’ve got you covered for all your last-minute gift ideas!Mother’s Day is tomorrow, and we’...
05/09/2026

Mother’s Day is tomorrow and we’ve got you covered for all your last-minute gift ideas!

Mother’s Day is tomorrow, and we’ve got you covered for all your last-minute gift ideas!oxes! 🎁 Whether you need a quick "Grab & Go" or want to come in and build something custom with her favorite truffles, we make it easy.

🍎 Don't forget to take some of our world-famous Caramel Apples home too—the perfect sweet treat for Mom!

🕒 Today: Open until 7 PM
🕒 Tomorrow (Sunday): 12 PM - 6 PM

See you at Pier Village!

They say time flies when you’re covered in chocolate! Three years ago today—May 1, 2023—I took over this incredible jour...
05/01/2026

They say time flies when you’re covered in chocolate!
Three years ago today—May 1, 2023—I took over this incredible journey. Looking at these photos, you decide: has the chocolate kept me young, or have these three years added a few "character lines"? Either way, I wouldn’t trade it for anything!

We took over the last full Rocky Mountain Chocolate Factory in the state with a mission: get back to the basics, honor the brand's 1981 roots, and bring a "fun-first" culture back to Pier Village. Because of YOUR support, we aren't just surviving—we’re growing!
THE NEXT CHAPTER: We are officially bringing premium chocolate experiences to more of NJ! Our 2nd location at the Tinton Falls Outlets is opening soon, and it’s just the beginning of our plan to grow this brand across the Garden State.

ANNIVERSARY WEEKEND DEALS:
🎁 BOGO FUDGE: Buy 1/2 lb, Get 1/2 lb FREE!
🍎 APRIL FINALE: Buy 3 Apples, Get 1 FREE (Last chance!)
Thank you for embracing us, NJ. Let’s make year four the sweetest one yet!
.chocolatefactory

04/27/2026

Watch the transformation. There is a certain kind of joy in the "behind the scenes"—the smooth spin of the warm caramel followed by the crunch of our signature English toffee mix. It’s not just a treat; it’s an art form. Every dip is made with love right here in the shop.
You’ve watched it... now don't you deserve to taste it?

04/24/2026

Ready for a Level Up? Our shop is looking like a character selection screen today! Whether you’re choosing the OG Crisp (our classic apple) or going straight for the Boss Level (Peanut Butter Buckets), every choice is a win. Which character are you picking for your afternoon snack? Come play at Pier Village!

04/23/2026

From our legendary caramel apples to our caramels and world-famous fudge, there’s a reason we’re a Pier Village staple. We take pride in making life a little sweeter for every neighbor and visitor who walks through our doors. Whether you’re craving a classic or looking to try something new, come see what’s fresh on the racks today!

04/22/2026

Ever wonder how we get that perfect sprinkle coverage? Watch the magic behind the scenes at Pier Village! We take our classic caramel-dipped Granny Smith, spin it through smooth white confection, and finish it off with a heavy roll in festive sprinkles. It’s a labor of love that tastes even better than it looks. Come see us in Long Branch and grab one fresh off the rack today!

Address

56 Centennial Drive
Long Branch, NJ
07740

Opening Hours

Monday 12pm - 10pm
Tuesday 12pm - 10pm
Wednesday 12pm - 10pm
Thursday 12pm - 10pm
Friday 12pm - 10pm
Saturday 12pm - 10pm
Sunday 12pm - 10pm

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