03/28/2026
Can’t wait to return for the 3rd year!
🖤🤍 46th Annual Loon Day – August 5, 2026! 🤍🖤
Mercer is proud to be known as the Loon Capital of the World, and the Mercer Area Chamber of Commerce is excited to host the 46th Annual Loon Day on Wednesday, August 5, 2026 from 9am–4pm in downtown Mercer, Wisconsin!
This annual Northwoods tradition features:
🎨 Art & Craft Show
🎶 Live Music
🛍️ Sidewalk Sales
🧺 Flea Market
🍔 Food & Drinks
🎈 Face Painting & Kids Games
And of course… you won’t want to miss THE FAMOUS LOON CALLING CONTEST at 1:30pm in front of the Mercer Town Hall! Contestants of all ages and skill levels take the stage to deliver their very best loon cry — it’s a crowd favorite every single year.
Join us in downtown Mercer for a full day of family-friendly fun, shopping, food, and Northwoods tradition. We look forward to celebrating Loon Day with you again this year!
📞 For more information: 715-476-2389
🛍️ Interested in becoming a vendor? Visit: mercerloonday.com