World of Bikes

World of Bikes Sign up to be a fan of WOB. We'll keep you up to date of new products, events and specials. http://worldofbikes.com or email [email protected].
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World of Bikes has been serving the Iowa City community since 1974. We specialize in great service, great products and great people. Whether you're a casual rider or a competitive cyclist, we can help. Named 'Best of the Area' for 6 straight years and named as one of America's Best Bike Shop for 4 straight years. We offer bikes from Trek, Salsa Cycles, Electra, Surly, Why Cycles, All City and Co-M

otion. Full fleet of rental bikes including Trek Emonda ALR 5, Trek Domane ALR 4, Trek 7.3FX, Trek X-Caliber 9, Salsa Beargrease X5 and Salsa Cutthroat Rival. Full Service Department with over 75 years experience. Stop in and see the World of Bikes difference!!

08/17/2026

It looks like we have made it through most of the monsoon season, the upcoming weekend looks delightful for the Sugar Bottom Scramble. Don't miss out on the last area mountain bike race of the season, sign up at bikereg!
https://www.bikereg.com/sugar-bottom-scramble

WoB crew out helping with core4 today! Hope everyone has a great ride!WE ARE OPEN TODAY! If you’re not out riding/racing...
08/15/2026

WoB crew out helping with core4 today! Hope everyone has a great ride!

WE ARE OPEN TODAY! If you’re not out riding/racing, we’re here for ya!

WOB is at mile 40ish. Thanks Andrew Long Andy Long for the help.
08/15/2026

WOB is at mile 40ish. Thanks Andrew Long Andy Long for the help.

Looking to take the kiddos to school? Run to the Farmers Market? Haul supplies to work? This is the right for you! Fami...
07/27/2026

Looking to take the kiddos to school? Run to the Farmers Market? Haul supplies to work? This is the right for you! Family Next Pro! Bosch eBike Systems Cargo Line electric assist system, integrated lighting and seating for 2 kids! 🚨SALE! Was $8999, Sale Price $6499.99!!🚨

We heard 32” wheel MTB’s were going to be a thing…so we built one! Custom BlackSheep Bikes Speedster frame painted in Sm...
07/20/2026

We heard 32” wheel MTB’s were going to be a thing…so we built one! Custom BlackSheep Bikes Speedster frame painted in Smurftastic Blue. (Yes, that’s really the color). Cantu Cycling Wheels Carbon hoops laced to Onyx Racing Products hubs with Berd Spokes. Ingridcomponents cranks, bunch of Wolf Tooth Components bits BlackSheep Bikes Ti post and MAGURA Bicycle brakes. Keep an eye out on the local trails for this rig!

32’rs are coming and we will have options from Stinner Frameworks Salsa Cycles and rumors of a couple models from Trek Bicycle Company 😉😉. Stop by and check this one out and talk to us about getting set up on the next BIG wheel size.

07/04/2026

WOB at TDF- thanks Baker for paying for my trip!

A customer was looking for his first REAL road bike but wanted something “a little different.” How about a Midnight Spe...
05/03/2026

A customer was looking for his first REAL road bike but wanted something “a little different.” How about a Midnight Special in Black Cherry Fizz. This bike is so pretty that even Paul, our resident Surly-hater, is impressed. Shimano 105 mechanical components and a CARBON! fork make this one ride like a dream. Come in and order yours today.

FINAL WEEKEND!! Our Spring Sale end on Sunday! Don’t miss out of some of the best deals of the year! Everything in the ...
04/18/2026

FINAL WEEKEND!! Our Spring Sale end on Sunday! Don’t miss out of some of the best deals of the year! Everything in the shop is on sale…HECK even the stuff we have to order in for you is on sale!

Stop in and get ready to ride!

A small break in the rain allowed us to capture some of the bright colors of some of our new products!These fun trunk b...
04/15/2026

A small break in the rain allowed us to capture some of the bright colors of some of our new products!

These fun trunk bags will liven up your cargo needs! The days of only black bags are done! Time to spice things up a little.

Custom insulated bottles with the WoB logo have also arrived! Bunch of fun colors and no more plastic!

SPRING SALE runs through Sunday 4/19! Get your rear on in here!!

The World of Bikes Spring Savings Sale is here. Take advantage of these discounts April 10-19. $100 off bikes up to $999...
04/10/2026

The World of Bikes Spring Savings Sale is here. Take advantage of these discounts April 10-19. $100 off bikes up to $999.99, $200 off bikes $1000-1999.99, $300 off bikes $2000- 3999.99 and $500 off bikes over $4000. ALL parts,accessories and apparel on sale 15% off (20% with purchase of a bike) plus other savings. Special orders included with prepayment, new sales only.

Address

723 S Gilbert Street
Iowa City, IA
52240

Opening Hours

Monday 10am - 6pm
Tuesday 10am - 6pm
Wednesday 10am - 6pm
Thursday 10am - 6pm
Friday 10am - 6pm
Saturday 10am - 4pm
Sunday 12pm - 4pm

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