24/07/2025
Less than a month ago, our parters at published the first-ever economic impact study of the independent live sector.
Independent stages generated $153.1 billion in total economic output in 2024, supported 908,000 jobs, and contributed $86.2 billion to U.S. GDP - more than the beer, gaming and airline industries.
And yet, 64% of stages weren’t profitable last year due to predatory resale, inflation, and anti-competitive practices.
DeFy is building software to help level the playing field for independent organizers and venues by leveraging first-party data to sell more tickets and tokenized ticketing to capture secondary market revenue.