O'Douds

08/07/2026

08/04/2026

Your go-to for texture and hold is back 👉🏼

Matte Paste is back in stock for dry texture, workable hold, and a natural matte finish—without the shine.

Your routine depends on the texture, volume, and hold you want:

✨layer lightly, build as needed 🙏

🌻NEED MORE VOLUME?
Texture Powder + Matte Paste

🌻WANT FULLER, LOOSER TEXTURE?
Clay Texture Spray + Matte Paste

Use Matte Paste alone for dry texture, workable hold, and a natural finish.

🌱 Vegan products

🐰 Cruelty-free

🤲 Made in small batches

🌎 Good for you, good for the earth

07/30/2026

Let’s talk…



Preview Model: Rachel Pfeifer styled by RVA Q***R HAIRSTYLIST / Youphoria Studios

07/28/2026

we near the end of one of the hottest months here in Houston, we want to check in with our buds after a whirlwind summer.⁠
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After a bumpy road to our new lab, working through a long-awaited restock, and keeping our heads screwed on straight overall, our team is ready to make it count where it really matters.⁠
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We already have some ideas brewing for the latter half of the year, but first we want to check in on how YA'LL are doing. ⁠
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❓️What are you shifting towards to round out the rest of the year? ⁠
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❔️Do you feel like you're the same you as you were at the beginning of 2026?⁠
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❓️Any new beginnings from the roads less taken?⁠
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❔️And of course, what would you like to see more of from us?⁠
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- Clay Douds 🤗

07/27/2026

Restock Alert🚨 Shop the return of this Styler in our Story! 📲

07/27/2026

We're clearing up some questions about our newest formulations 👇🏼⁠
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3 Pumps, 3 Different Purposes⁠
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1. Curl Cream⁠
For shaping and defining curls. It creates a light cast to help curls hold their pattern and set as they dry without a heavy or crunchy finish.⁠
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2. Undone Styling Cream⁠
A soft-hold balm for smoothing flyaways, defining natural texture, and adding lightweight control with a touchable finish. Made in collaboration with and available through O’Douds stockists.⁠
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3. Conditioning Serum ⁠
The starting point for nearly any style. Apply it first to condition and soften the strands, then brush or comb it through for even coverage before adding your styler of choice.⁠
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In short:⁠
Define with Curl Cream.⁠
Control with Undone Styling Cream.⁠
Prep with Conditioning Serum.

06/13/2026

We wanted to give a huge thank you to our team who have put so much into our move this past week and huge thank you to our buds for your patience and support!

As we continue unpacking and moving things into their new spaces we are working on shipping out orders as fast as we can. If you have any questions about your order please send your name, email and order # to our team at [email protected] 💌

We can’t wait to share more when we are truly settled! 🤗

06/06/2026

A quick update for our stockists and friends:

Due to unforeseen circumstances, we’ve decided to postpone Monday’s Undone Styling Cream launch event at Exit Light here in Houston.

We care deeply about the people behind this collaboration and want to ensure we’re able to give this launch the attention, energy, and presence it deserves. We’re choosing to reschedule and return as soon as possible.

Wholesale preorders for Undone Styling Cream remain open at wholesale.odouds.us. If you’re interested in carrying O’Douds and grab a bottle, you can apply for a wholesale account through the link in our bio! 🔗

We’ll share a new date as soon as we can. Thank you for your patience, support, and understanding.

This one is worth the wait.🫶🏼

06/01/2026

Pride is about visibility.

It’s about community.

It’s about creating spaces where people can show up as themselves.

That’s what drew us to 🏳️‍🌈💈✂️

Undone Styling Cream was created in collaboration with The Dresscode Project, whose work supports a growing network of salons and professionals committed to creating affirming experiences for people of all genders.

Together, we created Undone Styling Cream, a lightweight styler rooted in flexibility, self-expression, and care. It’s our small contribution to a much larger conversation about self-expression, belonging, and the spaces we create for one another.

If you’re interested in a bottle, the event or are a bud of our friends at Dress Code looking to carry, comment for us to send more info🫶🏼

05/27/2026

🚨 Stockist Exclusive Product + Houston Styling Demo ✂️⁠
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Join us and our bud on June 8th for a styling session of our wholesale only product, Undone Styling Cream.⁠
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📍 110 Milby St. Suite D2, Houston TX 77003⁠
🗓️ Preorder for 15% Off until June 8th⁠
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Made in collaboration with , this product is a wholesale exclusive, only stylists and salon/shop owners can have these on their shelves!

Designed to smooth flyaways, define texture, and add a natural finish without stiffness or buildup. Lightweight enough for everyday use, with nourishing ingredients that leave hair feeling healthy, touchable, and easy to restyle.⁠
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Don’t have a wholesale account? Comment or message us if you’d like to learn more!