Surf Line Hawaii

Surf Line Hawaii A New Ocean-Lifestyle Store in the International Market Place Extend your playground!

New Zodiac Hypalon boats, one-man canoes,3 & 4 man surfing canoes, stand-ups and paddleboards, surfboards, paddles and unique apparel.

! Incredible day of surfing on Sunday, January 22nd for The Eddie Aikau Big Wave Invitational. Pictured: on the wave o...
01/25/2023

! Incredible day of surfing on Sunday, January 22nd for The Eddie Aikau Big Wave Invitational. Pictured: on the wave of the day, captured by .

Mood. 🌺
11/19/2022

Mood. 🌺

Best Dressed sharing his collection of Aloha with , wearing Surf Line Hawaii Shorts and the ‘60s Party Wave Aloha Shirt...
11/16/2022

Best Dressed sharing his collection of Aloha with , wearing Surf Line Hawaii Shorts and the ‘60s Party Wave Aloha Shirt in the mix.

Island Girl. 🌺
11/01/2022

Island Girl. 🌺

Pareos in vibrant prints. 🌈
10/29/2022

Pareos in vibrant prints. 🌈

SWIM + PAREOS available now 🌈
10/22/2022

SWIM + PAREOS available now 🌈

A modern take on the ‘60s classics. Available on SurfLineHawaii.com
10/22/2022

A modern take on the ‘60s classics. Available on SurfLineHawaii.com

World Oceans Day 💙
06/08/2022

World Oceans Day 💙

Original JAMS X .JP
05/07/2022

Original JAMS X .JP

Head-to-toe Tradewinds for the win. ❤️💛💚
02/07/2022

Head-to-toe Tradewinds for the win. ❤️💛💚

New Year, same vibrant energy! Stop by for our goodie bags! $50 and $100 bags available. 10 lucky bags will include g...
01/01/2022

New Year, same vibrant energy! Stop by for our goodie bags! $50 and $100 bags available. 10 lucky bags will include gift cards! 🎊

We hope your Holiday looked a little something this. Smiles and Surf Line look good on you & 💜
12/27/2021

We hope your Holiday looked a little something this. Smiles and Surf Line look good on you & 💜

Address

2330 Kalakaua Avenue Store 182
Honolulu, HI
96815

Opening Hours

Monday 9:30am - 3:30pm
Tuesday 9:30am - 3:30pm
Wednesday 9:30am - 3:30pm
Thursday 9:30am - 3:30pm
Friday 9:30am - 3:30pm

Telephone

+18084275808

Website

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Our Story

Surf Line Hawaii opened it’s doors in 1964. Back then surf shops sold boards and not much else. Dave Rochlen had his wife hem bright and baggy pajama pants at the knee and JAMS, short for pajamas, were born. Pretty soon we were in the business and beaches everywhere would never be the same. We sell 60’s Surf Line Hawaii men’s apparel and women’s apparel styled by Meleana, 80’s style Original JAMS, and our resort brand Jams World.