05/19/2026
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Here’s a new chapter for sure—
GGE is now a 501 (c)(3) non-profit 🎉 I’m so grateful for this opportunity and what it will bring.
The truth is, I had wanted to do this last year. I felt like it was where I needed to go…but instead I partnered with fear, doubt, and discouragement (and some bad counsel). At the end of 2025, I still felt it was the right way to go. And so I started with a plan and some baby steps (also how GGE started originally!). Each patient step became a “yes” and so here we are 🙌
Already I feel a lightness about carrying this business—like it’s no longer just mine but belongs to every customer, conversation, or partnership from markets, to stores where GGE is housed (shout out:
and ) to us collectively. It has loosened my grip, in a good way!
Thank you to those who have inquired, encouraged, and prayed for this. 💛🤍🧡