Southern Collective

06/18/2026

Well apparently our other business, The Edison, is also up for best venue! ANNND we just learned that The Hair Barn is on there too!

Make sure to go vote each day! We’re honored to be included with all of these amazing businesses and wish everyone the best of luck!!🛍️💖🎉✨

We are a week behind on voting😅BUT we are in the running for the Kingsport Times News Best of the Best contest this year in 3️⃣ categories!💖🛍️

🛍️Best Boutique
👗Best Women’s Clothing
🧸Best Baby Clothes

We thank you all so much for taking time to nominate us and we’d appreciate if you’d stop in to vote for us!! 🎉🎉🎉

There are some amazing businesses and friends in our categories so we are honored to be with them. 💖 As always, thank you from the bottoms of our hearts and our tippy-toes for all the love and support!! ✨✨✨ALSO: we found some other GC friends to vote for as well, so give them a vote too!!💖🎉

Our link won’t work, so click on the link in the comments, go to shopping, and then find our 3️⃣ categories!! THANK YOU!!

06/17/2026

We are a week behind on voting😅BUT we are in the running for the Kingsport Times News Best of the Best contest this year in 3️⃣ categories!💖🛍️

🛍️Best Boutique
👗Best Women’s Clothing
🧸Best Baby Clothes

We thank you all so much for taking time to nominate us and we’d appreciate if you’d stop in to vote for us!! 🎉🎉🎉

There are some amazing businesses and friends in our categories so we are honored to be with them. 💖 As always, thank you from the bottoms of our hearts and our tippy-toes for all the love and support!! ✨✨✨ALSO: we found some other GC friends to vote for as well, so give them a vote too!!💖🎉

Our link won’t work, so click on the link in the comments, go to shopping, and then find our 3️⃣ categories!! THANK YOU!!

06/16/2026

Come hang out with us next Friday night for 3️⃣ hours only!! We’ll be trying out a game of BLINGO for the very first time from 6-7PM, we’ll be introducing 2️⃣ NEW merchants, ANNND the Midsummer Night Market will be going on at our sister biz, The Edison, hosted by Ember & Verbena 🤩

It already sounds like an AMAZING night in Gate City, but we might have a few more surprises before then!! Come spend the evening with your fave SoCo fam!! We’d love to see you!!💖🦋🌸☀️🥝

06/16/2026

COLOR ME SUMMER🌺🍊🦋🥝☀️🍉
We love the trend of dopamine dressing🌈 and how much color is being added back into our daily lives!🤩 ‘Tis the season for colors and patterns galore!☀️🌈🥝

🦋Colorful dress S-L $44
🍊Creamsicle top S-L $29
🌸Pink + Black dress S-L $39

06/16/2026

Hey ladies!! We have 2️⃣ WINNERS from our Saturday LIVE at SoCo!

1. Cheryl Grubb- Teleties brush and teleties

2. Linda Strong- $10 SoCo gift card

Please tag them if you can to let them know they won! I plan to go live again on Saturday so tune it for some fun!💖

💖BTW… These everyday boxer shorts from Robin's Nest Boutique are ADORABLE, we have four colors in stock, with sizing up to 2X.

06/15/2026

Oh my goodness, thank you all for an amazing Monday!!🤩 Y’all blew us away today and it’s so absolutely appreciated!!💖💖💖

06/15/2026

🩷Maker Monday: Teacher Edition🩷

We know it’s only June☀️BUT we also know that new teachers are being placed and we want to let them know that we have some cutie hand crafted accessories in store JUST FOR YOU with more on the way this July!!🤩

🥳ANNNND our Tax Free/Back to School/Hometown/Game Day launch is happening on July 31-Aug 1!🎉

Enjoy your summer and we’ll see you soon!📓📝🖇️📕

06/15/2026

Who says you can’t go back home… somehow the stars have aligned and we are welcoming Wild Mae & Co into the SoCo family, but you already know the owner, Ava, as she comes back to the SoCo fam for a second time!

This boutique will be the perfect addition to the store as she has been working to curate the best collections of •Southern Belle meets Backwoods Barbie• that are perfect for those who like to be on trend at an affordable price!

Welcome home!🩷

Today is a full-circle moment for me. 💖

I’m heading into Southern Collective, and it’s hard to put into words just how much this place means to me. I started working there when I was just 14 years old, and it’s where I learned all things boutique life—from merchandising and helping customers to the behind-the-scenes work that goes into running a small business.

The lessons, friendships, and experiences I gained there helped shape the path that eventually led me to Wild Mae & Co. Southern Collective will always hold a special place in my heart because it’s where my love for boutiques truly began.

And now, years later, I get to walk back through those doors with my very own boutique. 🥹✨ What started as a dream while working there at 14 has grown into something I’m so proud of, and being able to bring Wild Mae & Co. into a place that helped shape me makes this moment even more special.

Forever grateful for where it all started.

06/14/2026

💖THANK YOU💖 to all 2️⃣6️⃣ makers, small businesses, and dreamers who applied to become a part of the SoCo fam!

💖We have now returned all emails and honestly, I wish our store was double the size so I could take you all! BUT, I always try to do what’s best for my current merchants and the store and we think we’ve found some great new additions!

💖We are excited to announce that SoCo will be hosting a holiday market and these applicants will get first dibs on spots! How fun!!

💖We will let our new SoCo fam make their announcements first and then we will share!!🫶🏻

06/14/2026

Y’all RUN 🏃‍♀️✨✨✨they are ❣️LIVE❣️ on our website and in super limited quantities! These mocknecks are PERFECTION for year round!!💖 Super amazing quality, lightweight, ANNND they have pockets!

❣️One size fits most so they will be oversized on anyone S-XL and then will fit a 2X/3X fitted. $54

https://southerncollectivegc.com/products/pray-big-oversized-mockneck-sweatshirt