07/12/2018
Fabled has decided to not use social media.
We understand this is a risky move in the age of likes, selfies and viral videos. Some may call it idiotic. But as a company that celebrates human achievement and culture, how can we encourage behavior that is eroding the core foundation of how people behave.
Smartphones and social media have made us lose sight. And the mounting evidence is starting to show the consequences - loneliness, anxiety, addiction, laziness, depression, distraction and fractured thinking.
We don’t claim to have an answer. We are not anti-tech. We are learning as we go. But we do believe it is better to push forward exploring more enriching ways to engage with you outside of this “social” world.
Thor Roner
Founder