06/10/2026
A little heart-to-heart from us ❤️
When we opened Foundations Kids, we made a promise to ourselves and to our community: we would carefully curate products we believe in—high-quality toys, educational resources, products made in the USA whenever possible, and items from small businesses that share our values.
Recently, we found ourselves trying to keep up with the squishy craze.
And honestly? It just isn’t us.
While we know many kids enjoy them, we’ve been disappointed by the quality, materials, and craftsmanship of many of the imported squishy products currently flooding the market. The more we brought in, the more something just felt off.
It weighed on me because I realized we were carrying products that didn’t fully align with who we are or what Foundations Kids stands for.
So we’re making a change.
Moving forward, we will no longer be ordering imported squishy products.
We will continue to carry quality USA-made brands and products that meet the standards we’ve set for our store.
It took me a little while to recognize it, but I want Foundations Kids to be a place where I am proud of every single item on our shelves.
A place where quality matters more than trends.
A place where our purchases support makers, families, and businesses we believe in.
I got caught up trying to keep pace with a trend, and for that, I apologize.
Thank you for giving us the grace to learn, grow, and stay true to our mission.
We may not always get everything right, but we will always do our best to lead with integrity.
Thank you for supporting small business and for supporting our family as we continue building something we’re proud of.
❤️ Anna & Harrison