Into The Wind

Into The Wind Visit us at: www.intothewind.com

Thanks to our friends at the AKA! And thanks to all of you for the great memories over the past 46 years!
05/14/2026

Thanks to our friends at the AKA! And thanks to all of you for the great memories over the past 46 years!

๐— ๐—ฒ๐—ฟ๐—ฐ๐—ต๐—ฎ๐—ป๐˜ ๐—ฆ๐—ฝ๐—ผ๐˜๐—น๐—ถ๐—ด๐—ต๐˜:

For many of us, the name ๐—œ๐—ป๐˜๐—ผ ๐—ง๐—ต๐—ฒ ๐—ช๐—ถ๐—ป๐—ฑ has always simply been there.

Long before websites, Facebook groups, and online shopping, there were kite festivals, AKA Kiting magazines, mail-order catalogsโ€ฆ and Into The Wind.

๐—™๐—ผ๐˜‚๐—ป๐—ฑ๐—ฒ๐—ฑ ๐—ถ๐—ป ๐Ÿญ๐Ÿต๐Ÿด๐Ÿฌ ๐—ถ๐—ป ๐—•๐—ผ๐˜‚๐—น๐—ฑ๐—ฒ๐—ฟ, ๐—–๐—ผ๐—น๐—ผ๐—ฟ๐—ฎ๐—ฑ๐—ผ ๐—ฏ๐˜† ๐—š๐—ฒ๐—ผ๐—ฟ๐—ด๐—ฒ ๐—˜๐—บ๐—บ๐—ผ๐—ป๐˜€ ๐—ฎ๐—ป๐—ฑ ๐—๐—ถ๐—บ ๐—š๐—น๐—ฎ๐˜€๐˜€, Into The Wind grew from a small kite shop into one of the most recognizable names in American kiting. If you flew kites in the 1980s or 1990s, chances are you remember their catalogs arriving in the mail. Many of us flipped through those pages over and over again -- like a Sears catalog, circling dream kites, discovering new designs, learning about line sets, wind ranges, stunt kites, giant inflatables, and the rapidly expanding world of modern kiting.

And hereโ€™s something younger fliers may not realizeโ€ฆ

Back in the โ€œold days,โ€ before the internet, there was something called the Yellow Pages โ€” thick phone books delivered to homes across America. Businesses fought for visibility there, and Into The Wind seemed to advertise in nearly every directory in the country. No matter where you lived, you saw their name under 'KITES'. ๐—ง๐—ต๐—ฎ๐˜ ๐—ธ๐—ถ๐—ป๐—ฑ ๐—ผ๐—ณ ๐—ฟ๐—ฒ๐—ฎ๐—ฐ๐—ต ๐—ต๐—ฒ๐—น๐—ฝ๐—ฒ๐—ฑ ๐—ฏ๐˜‚๐—ถ๐—น๐—ฑ ๐—ธ๐—ถ๐˜๐—ถ๐—ป๐—ด ๐—ถ๐—ป ๐—”๐—บ๐—ฒ๐—ฟ๐—ถ๐—ฐ๐—ฎ.

KiteLines magazine โ€” edited for decades by Valerie Govig โ€” helps document just how long Into The Wind has been part of the American kite scene. As far back as the early 1980s, the company appears not only in advertisements, but in reports about local kite festivals and community events in Boulder. Through the pages of KiteLines, you can actually watch the company grow alongside modern American kiting itself โ€” from early mail-order catalogs to one of the most recognizable names in the hobby.

But what may be even more impressive is this: ๐˜๐—ต๐—ฒ๐˜† ๐—ป๐—ฒ๐˜ƒ๐—ฒ๐—ฟ ๐—ฑ๐—ถ๐˜€๐—ฎ๐—ฝ๐—ฝ๐—ฒ๐—ฎ๐—ฟ๐—ฒ๐—ฑ.

Through changing trends, through the rise and fall of kite crazes, through the transition from printed catalogs to websites and social media, Into The Wind kept showing up. Issue after issue. Year after year.

The broader kite community recognized that dedication in 2012 when Into The Wind co-founder George Emmons received the ๐—”๐—บ๐—ฒ๐—ฟ๐—ถ๐—ฐ๐—ฎ๐—ป ๐—ž๐—ถ๐˜๐—ฒ๐—ณ๐—น๐—ถ๐—ฒ๐—ฟ๐˜€ ๐—”๐˜€๐˜€๐—ผ๐—ฐ๐—ถ๐—ฎ๐˜๐—ถ๐—ผ๐—ปโ€™๐˜€ ๐—ฅ๐—ผ๐—ฏ๐—ฒ๐—ฟ๐˜ ๐— . ๐—œ๐—ป๐—ด๐—ฟ๐—ฎ๐—ต๐—ฎ๐—บ ๐—”๐˜„๐—ฎ๐—ฟ๐—ฑ โ€” one of AKAโ€™s highest honors, presented for outstanding service to the organization and the advancement of kiting. It was a fitting recognition for someone whose company had already spent decades helping connect kitefliers across America through festivals, catalogs, education, retail support, and a deep, ongoing commitment to the community itself.

For decades, Into The Wind has also supported the American Kitefliers Association with full-page color advertising in Kiting magazine โ€” helping support the publication that arrives in our mailboxes four times each year.

That matters.

Because companies like Into The Wind are not just retailers. They are part of the infrastructure of kiting. They helped connect isolated kitefliers before online communities existed. They introduced countless people to their first real kite. They supported festivals, organizations, publications, and the broader kite community through both good years and difficult ones.

๐—ง๐—ต๐—ฒ๐—ถ๐—ฟ ๐—น๐—ผ๐—ป๐—ด๐˜๐—ถ๐—บ๐—ฒ ๐˜€๐—น๐—ผ๐—ด๐—ฎ๐—ป ๐—ฑ๐—ฒ๐˜€๐—ฐ๐—ฟ๐—ถ๐—ฏ๐—ฒ๐˜€ ๐—ธ๐—ถ๐˜๐—ถ๐—ป๐—ด ๐—ฎ๐˜€ โ€œ๐—ง๐—ต๐—ฒ ๐—ณ๐—ถ๐—ป๐—ฒ ๐—ฎ๐—ฟ๐˜ ๐—ผ๐—ณ ๐—ฒ๐—ป๐—ท๐—ผ๐˜†๐—ถ๐—ป๐—ด ๐˜๐—ต๐—ฒ ๐˜„๐—ถ๐—ป๐—ฑ.โ€ ๐—›๐—ผ๐—ป๐—ฒ๐˜€๐˜๐—น๐˜†โ€ฆ ๐˜๐—ต๐—ฎ๐˜ ๐˜€๐—ฎ๐˜†๐˜€ ๐—ถ๐˜ ๐—ฎ๐—น๐—น.

Today, their storefront on Pearl Street in Boulder remains one of the iconic kite destinations in America. People still describe walking into the store as an experience that makes them โ€œfeel like a kid again.โ€ Others simply call it a must-visit stop whenever they are in Boulder. Surrounded this time of year by spring flowers and tulips, the storefront feels like a reminder that some things are still worth preserving in a fast-moving world.

So this Month, the AKA shines a spotlight on one of the longtime members and supporters of our extended kite family: Into The Wind.

https://intothewind.com/

๐——๐—ผ ๐˜†๐—ผ๐˜‚ ๐—ต๐—ฎ๐˜ƒ๐—ฒ ๐—ฎ ๐—บ๐—ฒ๐—บ๐—ผ๐—ฟ๐˜† ๐—ผ๐—ณ ๐—œ๐—ป๐˜๐—ผ ๐—ง๐—ต๐—ฒ ๐—ช๐—ถ๐—ป๐—ฑ?

Maybe it was your first catalog.
Your first stunt kite.
A visit to the Boulder store.
A favorite purchase.
A festival connection.

Or simply seeing those famous ads in Kiting magazine year after year.

Share your memories and photos in the comments below. Letโ€™s celebrate one of the companies that helped generations of kitefliers discover what it means to look up.

๐—”๐—ป๐—ฑ ๐˜๐—ผ ๐—ฒ๐˜ƒ๐—ฒ๐—ฟ๐˜†๐—ผ๐—ป๐—ฒ ๐—ฎ๐˜ ๐—œ๐—ป๐˜๐—ผ ๐—ง๐—ต๐—ฒ ๐—ช๐—ถ๐—ป๐—ฑ โ€” George, Jim, every employee and your entire family, thank you for supporting AKA, and supporting Kiting magazine, and supporting the kite community for so many years.

- sf ๐Ÿ‘

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FURTHER READING:
https://www.kite.org/2012-george-emmons/

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Address

1408 Pearl Street
Boulder, CO
80302

Opening Hours

Monday 10am - 9pm
Tuesday 10am - 9pm
Wednesday 10am - 9pm
Thursday 10am - 9pm
Friday 10am - 9pm
Saturday 10am - 9pm
Sunday 10am - 9pm

Telephone

+13034495356

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