27/04/2026
7 years ago, I started this business with a simple idea — to create personalised products for my own children, with unique names and something a little different from what was out there.
I never imagined it would grow into what it is today.
Over the past 7 years, this journey has been filled with growth, pivots, restructuring and rebranding, but also incredible milestones I’ll never forget.
We survived COVID.
We opened and closed a small business during one of the hardest seasons imaginable.
During lockdown, we sold out of a year’s worth of stock in just two weeks.
Through every challenge, this business kept evolving.
What began as something personal became something much bigger than I could have imagined, and that is because of you.
To every customer who has ordered, shared, supported and believed in us over the years — thank you. We could not have done it without you.
Seven years later, I’m proud not just of what we’ve built, but of what we’ve overcome.
Here’s to 7 years in business, and to everyone who has been part of the journey.
