‘Ily’s Friends’ S.C. is a startup company that was founded and based in the Business and Economics Campus of ‘Hogeschool’ University which is located in Amsterdam, Netherlands. Nowadays, the company is launching its first product; a reusable and Eco- friendly lunch pocket that promotes the reduction of using plastic bags. The product combines a comfortable way of carrying food with materials which
are food- safe, durable and washable. The main focus of the company is to provide a solution to classic problems which are occurring daily in a typical family household. Through pre-conducted surveys with parents between the ages of 28-45, it has been established that those are in need for a comfortable, space saving way of lunch packing which will at the same time enthrall their infants.
‘lly’s Friends’ provides the resolution to this matter: the Pocket Lunch. It's a pocket made of Eco-friendly materials, which saves space, your kid's lunch and the environment! On one hand, the children would enjoy eating their favorite meals with a designed and easy to use pocket. On the other hand, parents will not have to worry about children buying fast food and the environmental pollution due to the cease of using plastic bags/ boxes. Thus, the product could provide parents higher assurance that the child is eating healthy and that money is being saved by the cut in cash spent on outdoor food and non-reusable food packing. Instagram: ilysfriendss (https://www.instagram.com/ilysfriendss/)
