02/03/2015
The change in strategy has been dramatic. Fast moving consumer goods (FMCG) companies who, till recently, felt that e-commerce would be restricted largely to categories such as mobile phones, tablets and laptops, as well as fashion and lifestyle products, have had to re-think in the last few months.
The change in strategy has been dramatic. Fast moving consumer goods (FMCG) companies who, till recently, felt that e-commerce would be restricted largely to categories such as mobile phones, table...