Ordy Sources, Delhi (2026)

Name: Ordy Sources
Address: Delhi, IN
Telephone: +91180030009009
Price range: ££

People are going online for purchasing everything from a pin to plane.

20/12/2021

Top 10 Indian Ecommerce Sites

What’s interesting about the top 10 in the Indian e-commerce sector is the rich representation of Indian-founded brands. While Amazon comes in at the top, there are very few other American brands in these high ranks. It is Indian and Asian brands that dominate in the top 10.

Additionally, the Indian e-commerce scene has a nice mix between pure e-commerce players and brick, and mortar retailers turned e-commerce giants.

While the Indian e-commerce sector is still in early development stages, it is a market rich with opportunity; with so many people comes so much room for major players and small players alike to take a giant chunk out of the Indian e-commerce pie.

So far, it’s electronics that make up the most significant online retail sales category in the country, at 48 percent, but apparel is following not too far behind at 29 percent.

To demonstrate what the e-commerce sector in India looks like, we’ve compiled the top 10 performing e-commerce sites using data from SimilarWeb.

1. Amazon India.

2. Flipkart.

3. Alibaba.

4. Snapdeal.

5. Myntra.

6. IndiaMART.

7. Book My Show.

8. Nykaa.

9. First Cry.

10. 1mg.

17/12/2021

GLOBAL MAP OF E-COMMERCE COMPANIES WITH $100M+ IN
China places first with 25 e-commerce companies with funding over $100M. Some of the most well-funded companies within China include discount platform giant China Internet Plus (Meituan-Dianping), formed by the merger of Meituan and Dianping, with $3.3B in funding. Another top player in China is electronics micro-lender Qudian, formerly Qufenqi, which has raised more than $960M in funding. Most recently, the company raised $449M in a Series F round from investors such as Kunlun Worldwide and Beijing Phoenix Wealth Holding Group in Q3’16. China is also home to a number of used car platforms, including Uxin Pai, Souche Holdings, and RenRenChe; 8 of the 25 Chinese companies featured on our map are in the used-car space.

The US ranks second in the world for e-commerce companies with $100M+ in funding. The most well-funded companies in the US include online car-vending platform Carvana, and online shopping platform Wish, which have raised $935M and $719M, respectively, far less than some of their Chinese counterparts.

India ranks second within Asia and third in the world, with 10 e-commerce companies with $100M+ in funding. At the top of the Indian market are Flipkart and Snapdeal, with $4.65B and $1.76B in funding, respectively. Most recently, Flipkart received $1.4B from eBay, Tencent Holdings, and Microsoft on 3/20/17. As part of the deal, eBay India came under the control of Flipkart.

Click on the image below to enlarge.

ecommerce global map infographic 4.18.17
Even though several companies have managed to raise $1B plus in funding, e-commerce companies have also experienced downrounds and down exits in their struggle to survive amidst tough competition and operational challenges. Flipkart’s recent financing of $1.4B (mentioned above) was actually a downround in which the startup’s value fell to $11.6B (down from $16B in 2015). Luxembourg-based Global Fashion Group experienced a downround in 2016 in which its value fell from $3.43B to $1.1B. Moreover, Dubai-based Souq.com experienced a down exit in Q1’17 in which the company was acquired by Amazon for several hundred million less than its original $1B valuation. All downrounds can be tracked in the CB Insights Downround Tracker.

In the face of such challenges, consolidation in the form of mergers and acquisitions has become a common theme for e-commerce startups that are able to exit. Although Brazil-based online sporting goods retailer Netshoes recently went public on 4/12/17, there have also been a number of high-profile acquisitions in recent years, including those of Jet.com (bought by Walmart) and Dollar Shave Club (bought by Unilever) in the US, Souq.com in the Middle East (mentioned above), and Lazada in Singapore (controlling stake by Alibaba Group). E-commerce startups that are struggling against larger competitors such as Amazon may hope to be scooped up in similar M&A deals. Most recently, Softbank Group (investor in Snapdeal) has reportedly been pushing for a merger between Snapdeal and Flipkart, in an effort to combine resources and compete against Amazon in India.

15/12/2021

Ecommerce

Ecommerce has evolved in many ways since its start, and it’s changing the way we live, shop and do business. Let’s dive into the history and the future of ecommerce.

Types of Ecommerce
Generally, there are six main models of ecommerce that businesses can be categorized into:

B2C.
B2B.
C2C.
C2B.
B2A.
C2A.
Let’s review each type of electronic commerce in a bit more detail.

1. Business-to-Consumer (B2C).

B2C ecommerce encompasses transactions made between a business and a consumer. B2C is one of the most popular sales models in the ecommerce context. For example, when you buy shoes from an online shoe retailer, it’s a business-to-consumer transaction.

2. Business-to-Business (B2B).

Unlike B2C, B2B ecommerce encompasses sales made between businesses, such as a manufacturer and a wholesaler or retailer. B2B is not consumer-facing and happens only between businesses.

Business-to-business sales often focus on raw materials or products that are repackaged before being sold to customers.

3. Consumer-to-Consumer (C2C).

C2C is one of the earliest forms of ecommerce. Customer-to-customer relates to the sale of products or services between customers. This includes C2C selling relationships, such as those seen on eBay or Amazon.

4. Consumer-to-Business (C2B).

C2B reverses the traditional ecommerce model, meaning individual consumers make their products or services available for business buyers.

For example, the iStockPhoto business model in which stock photos are available online for purchase directly from different photographers.

5. Business-to-Administration (B2A).

B2A covers the transactions made between online businesses and administrations. An example would be the products and services related to legal documents, social security, etc.

6. Consumer-to-Administration (C2A).

C2A is similar to B2A, but consumers sell online products or services to an administration. C2A might include online consulting for education, online tax preparation, etc.

B2A and C2A are focused on increased efficiency within the government via the support of information technology.

14/12/2021

14 Ecommerce Trends Leading the Way

We spoke with leaders in the industry about the changes this year and they had a lot to share. So, let's explore the biggest ecommerce trends and see where things are headed.

1. AR enhances the reality of online shopping.

2.There will be a growing volume of voice search.

3.On-site personalization uses those insights to create individualized experiences.

4.Big data plays a big part in creating personalized experiences.

5.Chatbots improve the shopping experience.

6.Mobile shopping is still on the move.

7.More ways to pay.

8.Headless and API-driven ecommerce allow continued innovation.

9.Customers respond to video.

10.Subscriptions keep customers coming back.

11.Sustainability is becoming more important.

12.Businesses should optimize digital strategy for conversion.

13.B2B is growing...and changing.

14.AI helps shops learn about shoppers.

14/12/2021

Direct digital marketing is a marketing method that uses such things as a consumer's email to send advertisements and other forms of communications to a target audience. Direct marketing campaigns feature calls-to-action that allow marketers to track and measure responses consumers have to marketing campaigns. The personalization and targeting capabilities of direct digital marketing have proven effective. The direct digital marketing has been done directly with the help of other digital medium options such as e-mail, web service, and social media platforms. It is easier to achieve goals in direct digital marketing as compared to traditional marketing. Another advantage of direct marketing is the cost reduction. By using digital marketing resources, companies lower their mail costs. E-mail marketing is much more affordable for companies in terms of marketing and directly reaching consumers. Businesses interact with customers through email, web browsers, mobile applications, social media sites, and other digital media channels. E-mail marketing is considered one of the key marketing solutions besides content and social media marketing.

14/12/2021

You have a great idea; you have registered your name and your business; you have complied with the tax regulations, you have chosen a brand name, you have signed up for your domain, you are developed your website, you have selected a shopping cart plugin for your site or developed your own shopping cart, you have selected your payment gateway you have stocked your inventory.

Now you are all set! Your maiden e-commerce venture is about to begin! But, how do you get the word out that you are a new e-commerce venture and how do you attract customers to buy from your website, whether it is a marketplace or a single store. The answer lies in Marketing. Considering all forms of marketing available nowadays, the most effective form is to market through the digital form, especially social media.

The following factors are the reasons why you should concentrate on digital marketing:

Variety of Content:
As a business, you would have multiple forms of content that you can leverage to educate the consumer about differentiating factors of your e-commerce platform, be it blogs, infographics, images, etc…. From a content creation standpoint, focus on the USP of your platform and the experience that your platform provides.

Pervasiveness of Search Engines:
Most consumers search online looking for products to buy. Hence it is an imperative for your e-commerce platform to be SEO friendly. You should have optimized all the pages of your site/platform to be picked up by Google/Bing/Yahoo. Well, the most popular search engine is Google, therefore optimization of product pages on your site is a necessity. Most importantly, ensure your site has a search bar for any consumer to search for a specific product they are looking for. Search engine crawlers tend to rank sites higher with a product search option. This also enables your site’s product page to be featured for product searches done on the search engine.

Analytics and Targeting:
The role of analytics in the digital marketing space has grown over the years and it proves to be a great barometer of consumer assessment. You can often target a consumer who spends more time on your site by pushing out relevant ads of the product pages he has browsed, through remarketing (either google remarketing or facebook remarketing).

Growth of Social Media:
It is a no brainer that social media platforms such as facebook or twitter have grown to become hubs for consumer conversations. It adds value to have a strong social media presence and market yourself effectively on social media to create awareness about your new e-commerce venture.

Social Listening:
Using advanced social media listening tools to gain insights about your consumer, as in picking up clues from his conversations, actions, etc… Social listening tools enable you to keep a tab on your competitor and their navigation of the digital space. It is a must for analysing consumer behaviour and analysing competition.

Video Marketing:
Videos in the digital world are known to capture the consumer’s attention in a very short span of time. Video content can be used for paid/non-paid digital advertising leading the consumer to go to the site and browse through or purchase. It pays to invest in video marketing, as the ROI over a period is going to be highly profitable for you

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