Instinctive Flooring

Instinctive Flooring Luxury Flooring Specialists
Amtico Flooring
Karndean Flooring
Moduleo Flooring
Hugh McKay Carpets

Welcome to Instinctive Flooring, we are a specialist flooring company based in the North East of England. We have over 50 years experience in residential and commercial flooring offering only the highest standard of service combined with market leading products at competitive rates. Whether you are looking for a new carpet for your living room or luxury vinyl tiles for your company reception area,

we do it all. With hard flooring brands names like Amtico, Karndean, Moduleo, Balterio, Quickstep and many more we are able to cater to our customer's every need. Our bespoke design service enables you to create a unique look which tailors to the style and ambience of your room, assisted by our highly experienced friendly staff to ensure all detail is covered. When it comes to carpets, brands like Cormar, Hugh Mckay, Crucial Trading, Brintons, Lifestyle and many more are available, combining luxury brands with a high quality service allows our customers to get the best value for money. Carpets
Cushion Vinyl
Luxury Vinyl Tiles
Laminate
Commercial Vinyl Sheet & Tiles
Commercial Carpet & Tiles
Rugs
Artificial Grass

21/06/2026

A floor with this much detail deserves a second look…

In this elegant family home in Hebburn, Amtico Signature in Friston Oak has been chosen in the intricate Frenchweave, a pattern of interlocking woven panels that draws the eye across every inch of the space.

It's proof of what the right product and the right pattern can do, a considered choice that elevates the entire home.

Thinking about Amtico flooring for your home in the North East?

As an Amtico Premium Partner, we design and supply luxury flooring tailored to your space. From first sample to final selection, we'll help you get every detail right. Let's create yours.

📞 0191 2520098
🖥 www.instinctiveflooring.com
📖 154 Park View, Whitley Bay, NE26 3QW

01/06/2026

Somewhere in Tynemouth…

A stunning coastal home - where every room tells the same story of considered, crafted luxury.

Amtico Spacia in Featured Oak, laid in a classic small parquet pattern, flows throughout the ground floor. It’s warm oak tones complementing the marble-effect island, shaker cabinetry, and the effortless open-plan living this home was designed for.

Choosing an Amtico Premium Partner means more than simply choosing the product. It means expert design guidance, precision installation, and the confidence that your floor is installed to the highest standard from start to finish.

Thinking about transforming your home with Amtico flooring?

Visit our Whitley Bay showroom and let’s create something truly bespoke for your space.

📞 0191 2520098
🖥 www.instinctiveflooring.com
📖 154 Park View, Whitley Bay, NE26 3QW

Exclusive Amtico Premium Partner…Once again we see a Whitley Bay home transformed with Amtico. This project showcases th...
22/05/2026

Exclusive Amtico Premium Partner…

Once again we see a Whitley Bay home transformed with Amtico. This project showcases the Spacia range in Royal Oak laid in a classic small parquet pattern that instantly adds warmth, depth, and character to the home.

The rich oak tones pair beautifully with the darker wall panelling and original staircase details, creating a space that feels both elegant and practical for everyday living.

Choosing an Amtico Premium Partner means more than simply choosing the product - it means expert design guidance, precision installation, exclusive product knowledge, and the confidence that your floor is fitted to the highest standard from start to finish.

Thinking about transforming your home with Amtico flooring?

Visit our Whitley Bay showroom and let’s create something truly bespoke for your space.

📞 0191 2520098
🖥 www.instinctiveflooring.com
📖 154 Park View, Whitley Bay, NE26 3QW

19/05/2026

Sycamore Gap has its roots in Whitley Bay 🌳

One of the North East’s most iconic and heartfelt symbols, reimagined in luxury vinyl beneath your feet.

This breathtaking Whitley Bay home features a bespoke Amtico Signature motif of the legendary Sycamore Gap tree - hand-crafted in stunning detail, set within a striking circular design that stops everyone in their tracks.

Thinking about Amtico flooring in Whitley Bay or across the North East?

As an Amtico Premium Partner, we don’t just lay floors - we create spaces that tell your story.

📞 0191 2520098
🖥 www.instinctiveflooring.com
📖 154 Park View, Whitley Bay, NE26 3QW

07/05/2026

Your kitchen, reimagined…

This beautiful Cramlington home has been transformed with Amtico Signature Pleat in White Washed Wood, fitted throughout the kitchen and utility. The cool, pale tones bring a fresh, airy feel to the space - effortlessly clean, timelessly stylish, and built to handle the demands of everyday life.

This is flooring that works as hard as it looks good.

Thinking about Amtico flooring in Cramlington, Morpeth, Alnwick, Jesmond, Gosforth or across the North East?

As an Amtico One Premium Partner - the brand’s highest accredited retail store and the most trusted experts in luxury vinyl tile - we design, supply, and install flooring that’s tailored perfectly to your space.

Let’s create something special.

📞 0191 2520098
🖥 www.instinctiveflooring.com
📖 154 Park View, Whitley Bay, NE26 3QW

29/04/2026

Period perfect, from the ground up…

This beautiful Victorian property in Jarrow has been completely transformed with Amtico.

The vestibule makes an immediate statement with Amtico Décor in Goldstone DC487, complemented by a border, testament to the home’s Victorian heritage. Flow through into the hallway and dining room, and Amtico Signature in Farmhouse Oak, laid in a small parquet, brings warmth and elegance to every space.

Thinking about Amtico flooring for your home in the North East?

As an Amtico One Premium Partner: we design, supply and install luxury flooring tailored to your space. Let’s create yours.

📞 0191 2520098
🖥 www.instinctiveflooring.com
📖 154 Park View, Whitley Bay, NE26 3QW

28/04/2026

Luxury flooring, made for modern living…

This stunning modern family home in Tynemouth has been elevated throughout with Amtico, flowing seamlessly from the moment you step through the door.

Amtico Form in Rural Oak, laid in a small parquet design, runs through the porch, hallway, kitchen and dining room. Bringing natural warmth and understated elegance to every space. In the utility room, Amtico Signature Keystone Mini DC590 adds a bold, practical finish that’s as hardwearing as it is beautiful.

Thinking about Amtico flooring for your home in the North East?

As an Amtico One Premium Partner: we design, supply and install luxury flooring tailored to your space. Let’s create yours.

📞 0191 2520098
🖥 www.instinctiveflooring.com
📖 154 Park View, Whitley Bay, NE26 3QW

25/04/2026

Your new build, has just got better…

This stunning Cramlington new build has been elevated with Amtico Form in Cowrie Oak, laid in a large parquet, flowing seamlessly throughout the downstairs. The soft oak tones bring warmth and calm, while the precision border detail frames each space with a refined, bespoke finish.

Stylish, durable, and made for modern life - this is flooring that truly transforms a home.

Thinking about Amtico flooring in Cramlington or the North East?

As an Amtico Premium Partner, we design, supply, and install luxury LVT tailored to your space. Let’s create your space.

📞 0191 2520098
🖥 www.instinctiveflooring.com
📖 154 Park View, Whitley Bay, NE26 3QW



Luxury in every step…This beautiful staircase transformation showcases a bespoke stair runner, expertly fitted to comple...
17/04/2026

Luxury in every step…

This beautiful staircase transformation showcases a bespoke stair runner, expertly fitted to complement the rich tones of the original woodwork. The soft, textured carpet brings warmth and comfort underfoot, while the contrasting borders create a sharp, tailored finish that defines every step with precision.

From the sweeping curves to the detailed winders, this installation highlights what truly sets a luxury stair runner apart: precision fitting, symmetry, and attention to detail in every angle.

Looking to transform your staircase with a luxury runner?

We specialise in made-to-measure stair runners across Whitley Bay and the North East, with expert guidance from start to finish.

📞 0191 2520098
🖥 www.instinctiveflooring.com
📍 154 Park View, Whitley Bay, NE26 3QW

Address

154 Park View
Whitley Bay
NE263QW

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm
Saturday 9am - 5pm

Telephone

+441912520098

Website

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