Farlows

Farlows The British home of game fishing and country sports since 1840, with a commitment to quality, performance and innovation that continues today.
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Giving our customers the edge through unrivalled products, expertise and customer experience. Farlows' Pall Mall flagship store, just minutes away from bustling Piccadilly, is the perfect place to prepare for your fishing or shooting trips with over 6500 square feet devoted to all aspects of game fishing and fieldwear. Our extensive product range features more than 7000 items from the best brands

in their fields, ensuring that you can always find the best equipment for your needs. Our team of in-store staff are as passionate about game fishing and shooting as you are, and they're always happy to share their expertise and knowledge with our customers.

Have you entered yet? Theres still time!
10/06/2026

Have you entered yet? Theres still time!

In our latest competition we’ve teamed up with Fishing Breaks to give you the chance to WIN a day’s fishing for two on the River Itchen at Shawford Park!

Enter now : https://www.farlows.co.uk/prize-draw

Congratulations to Melody Fisher who has won the May competition with an incredible 569 votes across Facebook and Instag...
09/06/2026

Congratulations to Melody Fisher who has won the May competition with an incredible 569 votes across Facebook and Instagram! Well done. Your £100 prize voucher is on it's way.

If you would like to enter a photo for the June competition, please visit https://www.farlows.co.uk/farlows-photo-fun-competition

Our monthly photo competition ends today at 1600. Have you cast your vote yet?
08/06/2026

Our monthly photo competition ends today at 1600. Have you cast your vote yet?

Caught a trout and wondering what to do next?From curing and filleting to hot and cold smoking, our beginner’s guide cov...
05/06/2026

Caught a trout and wondering what to do next?

From curing and filleting to hot and cold smoking, our beginner’s guide covers everything you need to know to turn your catch into something truly special.

Whether you’re looking to try smoking trout for the first time or refine your technique, this step-by-step guide is well worth a read.

👉 Read the full guide: https://www.farlows.co.uk/blog/a-beginners-guide-to-smoked-trout

From Ecologically Dead to Thriving: The River Wandle StoryOnce considered ecologically dead, the River Wandle is now thr...
04/06/2026

From Ecologically Dead to Thriving: The River Wandle Story

Once considered ecologically dead, the River Wandle is now thriving. Discover how the South East Rivers Trust, a charity supported by Farlows, helped transform this iconic South London chalkstream.

Read more in our new blog post: https://www.farlows.co.uk/blog/breathing-new-life-into-the-river-wandle

VOTING IS NOW OPEN: It's time to cast a VOTE NOW for your favourite photo of the month! Simply hit "LIKE" on your favour...
02/06/2026

VOTING IS NOW OPEN: It's time to cast a VOTE NOW for your favourite photo of the month! Simply hit "LIKE" on your favourite, and the photo with the most "LIKES" after 7 days will be the WINNER for May 2026 (voting closes 4pm 08/06/26).

If you would like to enter a photo for the June competition, view the link in the comments below 👇

Sometimes all you need is a few adorable dogs, then everything feels a little bit better.
01/06/2026

Sometimes all you need is a few adorable dogs, then everything feels a little bit better.

28/05/2026

Farlows' own Group Head of Marketing, Simon with a beautiful 2lb wild brownie landed over the long weekend. Wild fish, clear water and a few hours on the river, not a bad way to spend a bank holiday.

In our latest competition we’ve teamed up with Fishing Breaks to give you the chance to WIN a day’s fishing for two on t...
27/05/2026

In our latest competition we’ve teamed up with Fishing Breaks to give you the chance to WIN a day’s fishing for two on the River Itchen at Shawford Park!

Enter now : https://www.farlows.co.uk/prize-draw

Last chance to earn 10–20% back in rewards and get £5 for just signing up. If you’ve had your eye on something, now’s th...
26/05/2026

Last chance to earn 10–20% back in rewards and get £5 for just signing up.

If you’ve had your eye on something, now’s the perfect time.

Offer ends at midnight tonight (Tuesday).

Address

9 Pall Mall
London
SW1Y5NP

Opening Hours

Monday 9am - 6pm
Tuesday 9am - 6pm
Wednesday 9am - 6pm
Thursday 9am - 6pm
Friday 9am - 6pm
Saturday 10am - 6pm

Telephone

+442074841000

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