29/07/2026
New Dura Ace wheels!
The new Dura Ace 9370 wheels have just been released. Developed under Shimano’s Science of Speed design philosophy, the new platform delivers improvements in weight reduction, aerodynamic efficiency, and structural stiffness, and is engineered as a complete system for modern road, time trial and triathlon racing.
The WH-R9370 lineup: C36, C50, C60, C99 (front), and Rear Disc, has been purpose-built to meet today’s racing standards, optimised for 28–30C tires, and tuned to the accelerating demands of elite competition
Compared with the previous DURA-ACE R9270 generation, WH-R9370 reduces weight by up to 220grams per wheelset. This advancement stems from a fully re-engineered structure, highlighted by new carbon spoke technology, improved rim layups, and holistic system engineering across the rim, hub, and spoke architectures. In controlled testing at 48 km/h on 30C tires, riders can achieve up to 2.7 watts less aerodynamic drag, combined with an overall weight reduction versus the previous generation, resulting in measurable gains in competitive scenarios.
Stock in due next month. And we'll have a demo set of wheels. Get in touch if you would be interested in trying them out.