19/06/2026
Back in 2014, we designed and handcrafted our very first column watch stand, and it changed our business forever. That single innovation fueled incredible growth, allowing us to scale up and move into brand-new, much larger business premises to keep up with the global demand!
Since then, we’ve proudly sold thousands of units worldwide via Not On The High Street and etsy
But with global success came a frustrating downside. Today, you’ll see cheap lookalikes plastered across platforms like Alibaba, where companies have directly stolen our original designs and even our actual product images without our permission.
They say imitation is the ultimate form of flattery, but while they can copy our photos, they can never replicate our quality. We are the original designers of the column watch stand, and every piece we make is crafted with premium materials, precision, and genuine care in our workshop.
To celebrate every kind of collector, we’ve expanded our authentic range over the years:
Our Column Watch Stands: Perfectly engineered to display 1 to 5 watches.
Our Luxury Watch Boxes: Designed to securely showcase larger collections of 6 to 10 watches.
Support original British design this national Watch Day. Take a look at our authentic designs.