Smart Grooming

Smart Grooming A British brand providing exceptional horse grooming products for both show and everyday turnout.
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A comprehensive range of equestrian grooming products to cater for all equestrian disciplines and classes.

This is not a drill… one of our bestsellers is now nearly half price 👀Our Quarter Marking Gel is one of those products t...
12/06/2026

This is not a drill… one of our bestsellers is now nearly half price 👀

Our Quarter Marking Gel is one of those products that every show-day kit needs. It helps smooth the coat, adds hold and gives you that little bit of extra shine, so your quarter marks look sharper, cleaner and more defined.

Hunter marks, shark’s teeth, squares, V marks… whatever your style, this is the prep product that helps make it happen.

Please note that this batch has an expiry date of 19/10/2026, but it will be fine to use for several months after this date if stored correctly.

If quarter marks are part of your turnout routine, this is your sign to stock up while it’s nearly half price because once it’s gone, it’s gone ✨
🛒 https://smartgrooming.com/products/quarter-marking-gel

We’ve seen a lot of posts about itchy horses recently… and this is a before and after worth saving.Our Itch Soothe Balm ...
11/06/2026

We’ve seen a lot of posts about itchy horses recently… and this is a before and after worth saving.

Our Itch Soothe Balm is packed with natural, skin-loving ingredients including beeswax, calendula, shea butter, coconut oil and sunflower oil to help soothe, moisturise and protect the skin.

It creates a nourishing barrier over dry or irritated areas, helping the skin feel more comfortable while supporting the natural repair process. Once the rubbing settles and the skin is happier, healthy hair regrowth has the best chance to come through.

A little pot of calm for those itchy, rubbed and sensitive patches 🤍
🛒 https://smartgrooming.com/products/itch-soothe-balm

10/06/2026

Wait till the end for a surprise 👀

The Borstiq Sponges are perfectly sized, sea sponge-style sponges that make bath time feel that little bit more luxurious 🧽

Simple? Yes.
Useful? Very.
Horse-approved? Apparently so 🐴😆
🛒https://smartgrooming.com/products/borstiq-sponge

“If Carlsberg did grooming bags!” 👀We couldn’t have said it better ourselves.Our Classic Competition Bag is smart, spaci...
09/06/2026

“If Carlsberg did grooming bags!” 👀

We couldn’t have said it better ourselves.

Our Classic Competition Bag is smart, spacious and made for people who love an organised competition day. It has internal dividers, endless pockets, grab handles, an adjustable shoulder strap and a showerproof outer.

Plaiting bands, quarter marking kit, grooming products, bridle numbers, keys, wallet, emergency snacks… there’s room for the lot!

Is this the ultimate competition day bag? We think it might be.

🛒 https://smartgrooming.com/products/competition-bag

06/06/2026

You’re not bad at plaiting… you’re just skipping the prep 🤭👇

If the mane is soft, slippery, freshly washed, fine or fluffy, even the best grooms can struggle to get perfect plaits.

Our Plaiting Mousse adds that light tacky feel, giving the mane more grip and control before you even start sectioning, so you can tame, smooth and plait without fighting flyaways.

Enriched with jojoba oil, argan oil, vitamin B5 and vitamin E, it helps condition the mane while you work.

Less fluff, more hold = neater plaits 😍

It’s not called Super Shine for nothing 😂✨One side with no product, one side finished with Super Shine Spray, and it’s n...
05/06/2026

It’s not called Super Shine for nothing 😂✨

One side with no product, one side finished with Super Shine Spray, and it’s not hard to tell which 😍

A quick spray and brush through is all it takes to bring out that gorgeous mirror shine. It’s one of our favourite steps before quarter marking, as it helps the coat sit smoothly and catch the light beautifully, making your marks look sharper and more defined.

This product is a firm favourite with our team, brand ambassadors and customers… and you can see why 👀

🔗 https://smartgrooming.com/products/super-shine-spray

04/06/2026

Quarter marks on a grey? Now that’s a real test! 👀🤍

Shark’s teeth are notoriously tricky to get to show up on a grey coat, so the key is using the right products and really working them into the coat.

These shark’s teeth were created using our Smart Grooming Quarter Marking Gel to hold and define the marks. Paired with our short-bristled Quarter Marking Brush to achieve neat, sharp marks.

To finish, Quarter Marking Spray was used to set the marks in place and help them last all day ✨

Would you try shark’s teeth on a grey?

Not sure whether to pull, thin or level a mane? They all do slightly different jobs, and which one you choose really dep...
03/06/2026

Not sure whether to pull, thin or level a mane? They all do slightly different jobs, and which one you choose really depends on the horse in front of you.

Pulling is the traditional method and works best on horses with a fairly normal mane that just needs shortening and thinning at the same time. It gives a lovely natural finish and is often used for horses that are plaited for showing, dressage, hunting or eventing. However, some horses really don’t tolerate it, especially if they’re sensitive or have a very thick, strong mane.

Thinning with a rake, like the Smart Manes Rake, is ideal for thick, heavy or native-type manes where you need to take out bulk without removing lots of length all at once. It’s also a good option for horses who dislike traditional pulling, as you can work through the mane more gently and gradually.

Levelling with a Pro Levelling Knife is best for neatening the overall shape and evening the length once the mane has already been thinned or tidied. It’s useful for creating a softer, more natural line, especially if the mane looks uneven, wispy or too blunt from scissors. Again, this is a great option for horses that will not tolerate traditional pulling.

Every mane is different, so don’t be afraid to use a combination of methods to get the best result. Sometimes a little thinning is needed first, followed by levelling to neaten everything up. Pulling can still give a beautiful finish too, it’s just about choosing what suits your horse, their mane and what they’re comfortable with.

02/06/2026

Hoof transformation in 3… 2… 1… 🤎✨

Our Hoof Shine Oil is packed with natural ingredients such as soybean oil and tea tree oil to help condition and hydrate hooves while leaving a beautiful, long-lasting gloss. 🤎

Address

Southwoods Farm, Culmstock
Cullompton
EX153JX

Opening Hours

Monday 8:30am - 5pm
Tuesday 8:30am - 5pm
Wednesday 8:30am - 5pm
Thursday 8:30am - 5pm
Friday 8:30am - 5pm

Telephone

+441823681076

Website

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