thank you Sayaspora
BERBERISM is a brand of handmade accessories promoting "Amazighitude" as a way to nationalize the Berber aesthetic and promote multiple identities in Algeria.
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Born in a Berber family, I grew up in an artistic and artisanal culture in Algiers and Paris. My mother taught me to sew when I was 7 years old. She made many pieces for me using techniques like crochet, broidery and knitting, among others. Since then, her creativity and originality have continued to inspire what I make with my hands. BERBERISM is my design concept. Leather is the principal media: It is at the same time flexible and rigid, folk and rock, legendary and futuristic. My process is like a trance. I love repetitions, kinetic energy and "decoupage/collage" , Everything is hand made and hand sewn.