W Design

W Design W Design is a Finnish online store offering high-quality accessories, jewelry, and home products to complete your style every day and on special occasions.

We focus on a carefully curated, responsible selection in the spirit of sustainability.

14/06/2026

Why Anni Lu?

Founded in Copenhagen by creative director Helle Vestergaard Poulsen, Anni Lu is inspired by travel, colour, sunshine and the small joys of everyday life.

Each piece is designed to feel playful, effortless and timeless — jewelry you'll wear on beach days, city breaks and everything in between.

Designed in Copenhagen
Handcrafted details
Colourful yet timeless
Easy to mix, match and layer
Inspired by travel and endless summer days

Anni Lu isn't just jewelry. It's a little piece of summer you can wear all year round.

wdesignfinland.com

POWER COLLECTION by Karo KoruBold. Colorful. Unforgettable.• Handmade in Los Angeles by Finnish designer Karo Kangas• Po...
13/06/2026

POWER COLLECTION by Karo Koru

Bold. Colorful. Unforgettable.

• Handmade in Los Angeles by Finnish designer Karo Kangas
• Powerful gemstone combinations and striking colors
• Designed to elevate even the simplest outfit
• Lightweight enough for everyday wear, yet special enough for celebrations
• Limited handmade pieces – not mass produced
• A unique statement that reflects confidence and personality

Wear your power. Wear color. Wear joy.

12/06/2026

Why choose JOYEM?

• Handmade with care in Europe
• Crafted from high-quality Japanese glass beads
• Timeless yet playful designs
• Lightweight and comfortable for everyday wear
• Made to be mixed, matched, and layered
• A beautiful blend of Scandinavian simplicity and joyful color

Jewelry that brings a little happiness to every day. 💛

11/06/2026

More color. More joy. More personality.

Anni Lu jewelry is designed to brighten your everyday style with playful colors, unique details, and a carefree Scandinavian spirit. Layer them, mix them, wear them your way.

Handmade details
Inspired by summer and happy moments
Perfect for stacking and creating your own look
Designed in Copenhagen

What does Anni Lu bring to you? 💛

wdesign

11/06/2026

POV: You bought a Pica Pica cap and suddenly every day feels a little more like vacation. ☀️

Swedish design
Quality materials
Effortless style

The easiest summer outfit upgrade.

wdesignfinland.com

09/06/2026

Summer starts from the details.

Meet the Pesca Anklet by Karo Koru.

Handmade in Los Angeles, inspired by endless summer days, salty sea air, and carefree moments. The delicate yet eye-catching design adds the perfect finishing touch to sandals, bare feet, and every summer outfit.

A little piece of sunshine for your ankle.

Limited availability at W Design.

09/06/2026

Summer with Anni Lu

Inspired by the effortless spirit of Copenhagen, Anni Lu jewelry brings colour, joy and a touch of sunshine to every day.

Handcrafted details, playful design and timeless style make these pieces perfect for summer adventures, beach days and long evenings in the sun.

Limited stock available.

Shop your summer favourites now.

08/06/2026

Why Anni Lu?

Founded in Copenhagen by creative director Helle Vestergaard Poulsen, Anni Lu is inspired by travel, colour, sunshine and the small joys of everyday life.

Each piece is designed to feel playful, effortless and timeless — jewelry you'll wear on beach days, city breaks and everything in between.

Designed in Copenhagen
Handcrafted details
Colourful yet timeless
Easy to mix, match and layer
Inspired by travel and endless summer days

Anni Lu isn't just jewelry. It's a little piece of summer you can wear all year round.

wdesignfinland.com

Eliane Necklace by Karo KoruPart of the new Power Collection, the Eliane Necklace is designed to remind you of your own ...
08/06/2026

Eliane Necklace by Karo Koru

Part of the new Power Collection, the Eliane Necklace is designed to remind you of your own strength, confidence and individuality.

Handmade in Los Angeles by Finnish designer Karo Kangas, each piece combines bold design with timeless elegance.

Why you'll love it:

Part of the empowering Power Collection
Handmade in Los Angeles
Designed by Finnish designer Karo Kangas
A statement piece with meaning
Timeless design you'll wear year after year
Made to celebrate your strength and personal power

Jewelry can be beautiful. The best pieces are beautiful and meaningful.

07/06/2026

ANNI LU

Colorful, playful and made to last.

Designed in Copenhagen by Anni Lu, these pieces bring a touch of summer to every outfit – whether you’re heading to the beach, the city or a summer dinner.

Handmade details
Timeless Scandinavian design
Easy to mix, stack and wear every day
Made to be loved for years

Which one is your favorite?

wdesignfinland.com

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