17/06/2026
"Maybe we wouldn’t have completed the challenge without it."
Martí Miró, a sports photographer from Catalonia, took the BUFF® Desert Cap to one of the most extreme places on Earth: the Wadi Rum desert in Jordan. Alien landscapes, 40°C heat, and a camera that had to keep shooting no matter what. 🏜️
“It’s truly mind-blowing that a brand I’ve been wearing since I was a little kid, for more than 20 years, every day and every weekend, now trusts me to do a photo shoot on the other side of the world.”
Discover the full story on the blog 👇
https://ow.ly/taqX50Z73lo