06/29/2026
It’s hard to put into words how grateful I feel today.
I am incredibly excited to share that Chrystal, Nathan Saarela, Mike Martin and Shanna Martin and I are officially the new owners of Costless Liquor.
When Chrystal, Nathan and I purchased 10th on Central Liquor Store just over a year ago, we knew we were taking on a challenge. What we didn’t know was how many incredible people would stand behind us, offer their support, and help us grow into the opportunity we have today. This next chapter simply wouldn’t have happened without them.
To Paul Grewal, thank you for being so much more than our accountant. Your wisdom, honesty, and friendship have guided our family and our businesses for decades. You've helped us navigate every major decision with confidence, and we're fortunate to have you in our corner.
To our parents, friends and families, thank you for believing in us, encouraging us, and understanding the sacrifices that come with building something. Your support is the reason we're able to keep chasing opportunities like this.
To Tony Stancati and Mark Bartella at National Bank, thank you for believing in our vision once again. Your professionalism, responsiveness, and willingness to go the extra mile never go unnoticed. We truly appreciate everything you've done.
To Tamara Fennell at Marcotte Law, thank you for your dedication and exceptional work throughout another acquisition. Your attention to detail and commitment gave us confidence every step of the way.
To Steve, Michelle, Denver, Ted and Vivian, the previous owners of Costless Liquor, thank you for trusting us with something you've built over many years. We recognize the responsibility that comes with that trust and are committed to honouring the legacy you've created while continuing to grow the business.
To everyone who has shared advice, offered encouragement, answered phone calls, or simply believed in us along the way—thank you. Success is never a solo effort, and we're incredibly fortunate to have such an amazing group of people around us.
And finally, to my partners, Chrystal Lloyd Nathan Saarela, Mike Martin and Shanna Martin—thank you for continuing to dream big and for having the courage to pursue those dreams together. I am so proud of what we've accomplished so far, but even more excited about where we're headed. As Kevin Hart says "Together we make we!"
Owning both 10th on Central Liquor Store and now Costless Liquor is something we don't take for granted. We know opportunities like this are earned through hard work, great people, and a little faith along the way.
To everyone who has supported us, shopped with us, and cheered us on—thank you. We can't wait to continue serving Prince George and sharing what's next.