11/06/2022
Harvest Fresh - Meat with True Character and Taste
Experiences in taste and texture are what Harvest Fresh is all about, providing high quality meat that produces sensations on your palate. That's why our beef and pork is chosen from our farm animals which are housed with personalized farm stewardship and years of developed standards of animal husbandry.
Good things take time
Harvest Fresh meats are all dry aged - Dry aged meats are recognized the world over as the process that produces remarkable quality by locking-in the characteristics that deliver consistently tender and unmatched meat flavor.
Dry aging means the meat is exposed to the air at the abattoir for fourteen days at a controlled temperature, humidity and air quality. This is the tried and trusted traditional way in which meat ages naturally. This process provides dehydration that sees moisture evaporate from the muscle and the resulting desiccation through oxidation of fat and other fat-like molecules creating a greater concentration and saturation of the natural meat flavors and taste. The meat's natural enzymes break down the connective tissue in the muscle that brings about greater tenderness. In short, your taste experience is enhanced massively as you are consuming extremely pure meat flavors.
Make the right choice for flavor and your wallet
Supermarkets and Butcher Shops sell typically all wet-aged meats. Wet-ageing is when meats are packed, vacuum-sealed and refrigerated soon after slaughter. The aging process occurs in transit from where the meat is packed to its delivery. Supermarkets and Butcher Shops prefer this method because it takes much less time and effort than dry aged meats, plus the resultant reduction in moisture of dry-aged meat content would reduce the sale price of the meat in a vac-pack on their meat counters as they can earn more for wet aged meat where customers will be unaware that the meat they are paying for has a much higher moisture content and therefore contains more water. In some cases up to 30 per cent of the meat bought from a supermarket vac-pack is water. Wet aging also brings no oxidation of fat, which means there is no development of what are regarded as the desirable flavors that come from only dry aging.
The Harvest Fresh Perspective
Tender, flavorful meat that you will enjoy fondly for some time to come and will lead you back to Harvest Fresh for repeat orders that originates from farmers who care about their animals and food in a tangible long term family farm plan.
Many people who still buy their meat from supermarkets think they are buying something good after selecting from various vac-packs, mainly by looking at the coloring and size of what they have in their hands, but the amount of moisture contained within the meat is in our opinion like ruining whole milk with adding half water.
For us at Harvest Fresh, meat is all about taste and the good feeling you get when you've had a great cut of meat that a local farmer produced and was properly aged. Our Harvest Fresh dry aged meat is simply the best by virtue of the traditional dry aged values that are passed on to you. We say enjoy!
