The Beginning
It was in 1935 that appliances such as irons and toasters first made their way into people’s homes. However, these were luxury items, so the time was right to offer well designed electrical goods that fell within the average housewife’s budget. Seeing this opportunity, Donal Morphy teamed up with Charles Richards. The pair had worked together at an electric fire company, Morphy as an
engineer and Richards as a salesman. But on 8th July 1936, they registered their new enterprises as a private company manufacturing and dealing in electrical, gas, radio and television equipment. The philosophy of the new company has changed little since that time. They set out to produce affordable, modern appliances for the mass market. Even the two-year guarantee is still a fundamental feature of every product that bears the Morphy Richards name. Morphy Richards has been making domestic appliances for over 70 years. From the early days when Donal Morphy and Charles Richards first registered their company to the present day, Morphy Richards has always made innovative, modern appliances. In fact some of their first product designs are still in use today. Now Morphy Richards’ products are so popular that at least one Morphy Richards product can be found in 90% of household throughout the UK. The Future
Morphy Richards are actively facing the challenge of a changing market place, constantly aware of the need to find innovative ways of meeting consumer needs as well as adapting to new methods of retail distribution. Currently more households in the UK have a Morphy Richards product than any other small appliance brand – Morphy Richards efforts are dedicated to a future where this will continue to be the rule.
