06/07/2026
THE FACES OF KATOOMBA: Maggie & Andrea from The Swag
For Maggie and Andrea, vintage clothing has always been a lifelong love affair. After welcoming their 3-year-old son, Awanui, that passion grew into a dream of creating a family-run creative project - something they could build from the ground up and model a path of creativity and vitality for him.
That dream sparked a beautiful leap of faith. Not long ago, while on a tiny-home getaway in the Upper Mountains, the Sydney-based family fell in love with Katoomba’s energy. After eating momos on the main street and wandering past The Vault, they realized the vintage scene here was truly alive and buzzing.
When they noticed a shop lease available - one that previously housed a vintage store - it felt like fate.
“Taking a leap to create something of your own can feel very daunting,” they share. “But we put in an application, got approved a few weeks later, and realized... right, this is actually happening. We just decided to jump right in!”
Moving to the Mountains was a conscious lifestyle choice for their little family, wanting to surround their son with nature, community, and spaciousness. Since opening, the local business community has welcomed them with open arms.
“It feels amazing to be part of the revival happening in Katoomba right now.”
Everything in The Swag | Hand-picked Vintage is handpicked, piece by piece - an expression of what they truly love. Even the name is deeply personal. It nods to that quintessential, old-timey Australian bushman vibe, inspired by Maggie’s grandfather, who was a tracker. Coincidentally, Andrea loved it because people have always told them that their son has “swag”!
KATOOMBA LATE NIGHT
The Swag is open late this Saturday 11th July!They’ll have a rubber duck hiding in their store for visitors to spot.
They have incredibly generously donated 2 x $50 store vouchers to our prize pool! Every purchase you make at a participating shop on the night gets you an entry into the draw.
Drop in this Saturday to say hello to this beautiful local family and welcome them to the street!
Visit Andrea and Maggie: 130 Katoomba St
Follow The Swag | Hand-picked Vintage
📷 by Helen Flint