08/04/2016
How often do you think you are "overpaying" for something these days? Here's a little example of how big business and lack of competition means YOU DO PAY MORE. For the past 12 months Ecochoice LED has been committed to providing a high quality product at the best possible price. The many benefits to both our population and our planet make us passionate about our cause. We have consistently reduced our prices and we like to think we are dragging the big players along with us. You can flick back through some of our posts & pics to see that we've been doing a pretty good job in getting Ecochoice LEDs into the homes of Australia. Well you might say we've poked a bear or two! Certain unnamed major players are now employing old tactics often used in the big bad business world. What do they do? In a nutshell they offer significant sums of money to people carrying our product to take our products off the shelves and out of the market. They would rather see our product in the bin than in your home and will pay whatever necessary to stop our brand from growing. Alas - as you can see in our attached picture - YOU END UP PAYING MORE! For us, all we can really do is take it as a compliment and remain determined in our mission. We will work hard to continue expanding our customer base and we may lose a battle or two but if it means that Australians are getting the best possible price for technology that saves them money and saves our planet along the way then whatever happens, the war is not lost! We would like to give a big thank you to our loyal stockists who recognise and support good products and do not bow to the pressure of the bullies. If this story resonates with you and you have a story about competing against the big end of town and coming out on top, please share your story with us. We will be giving away a gift hamper worth $200 to the response we like best! If it just annoys you that this is the reality of small business vs big business please feel free to do the good old "Like & Share". Thanks for reading.