is the exclusive distributor of SMEG in the Philippines. SMEG PARK TERRACES EXPERIENCE CENTER
G/F Park Terraces, West St. San Lorenzo, Makati City
Tel no: 02-8877-7634
SMEG MOA SQUARE EXPERIENCE CENTER
RI-222, Level 2, MOA Square, Marina Way, Mall of Asia Complex 1300 Pasay City, Metro Manila
Tel no: 02-8352-4395
SMEG CEBU EXPERIENCE CENTER
Unit 1-I, Design Center of Cebu, A.S. Fortuna Cor. Re
medio Streets, Banilad Mandaue City
Tel no: (63-32) 236-2888
Fax no: (63-32) 236-0811
Email: [email protected]
SMEG History
SMEG was established in 1948. It was founded by Vittorio Bertazzoni from Guastalla, a town near Reggio Emilia in Northern Italy. SMEG is an Italian acronym that stands for “Smalterie Metallurgiche Emiliane Gustalla”. It translates as an “enamelling plant working with metals”. In the second half of the 1950s, SMEG launched one of the first gas cookers with an automatic switch-on function, an oven safety valve and cooking programmer/timer. In 1963, the laundry and dishwasher range was launched and soon produced a world first in 1970: a 60cm, 14 place setting dishwasher. The mid 1970’s heralded the arrival of the very first built-in hobs and ovens and the establishment of partnerships with internationally renowned architects and designers. In the 1990’s, SMEG added even more products to its various product lines, including sinks, hoods and coloured retro 50’s refrigerators, which were soon to become iconic items all over the globe. SMEG Philosophy
DISTINCTIVE DOMESTIC APPLIANCES BORN FROM A COLLABORATION WITH LEADING ARCHITECTS OF THE WORLD. Products that express “Made in Italy” by perfectly combining design, performance, and attention to detail. SMEG, technology with style. SMEG – the Brand
SMEG IS THE ITALIAN DOMESTIC APPLIANCES BRAND PRODUCING BEAUTIFUL APPLIANCES THAT COMBINE TECHNOLOGY AND STYLE, FOR CONSUMERS WHO FOLLOW DESIGN AND ITS EVOLUTION. Every SMEG product combines refined style and excellent performance. Careful attention to consumer needs allows SMEG to interpret a new concept of living, where domestic appliances represent the synthesis of technology with style. Every new product is, for SMEG, a handmade special, born from a design studio where form, ergonomics and function have been carefully studied. SMEG – Style
ESSENTIAL LINES, PERFECT IN THEIR SIMPLICITY: SMEG PRODUCTS ARE REFINED, ELEGANT, AND TIMELESS. An unmistakable style, created with some of the most important architects and industrial designers of the world and expressed in original and exclusive designs. SMEG – Technology
THE ENGINEERING BEHIND BOTH MATERIALS AND PROCESSES ALLOW FOR THE HIGHEST QUALITY STEEL, WHICH IS RIGOROUSLY SELECTED, TO BE TRANSFORMED INTO PRODUCTS WHICH COMBINE THE HIGHEST LEVELS OF TECHNOLOGY AND DESIGN. Production, incorporating laser cutting facilities for steel, avant- garde mechanics workshops, exhaustive life-cycle testing of materials, and laboratories constantly engaged in research, all testify to SMEG’s commitment to offer aspirational products destined to endure over time.