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Giorgio Armani translates his sense of fashion and his aesthetic vision into the world of fragrances, make-up and skincare.

Elegance is key: beauty, simplicity and quality are delivered through products made from the finest materials, designed to convey an understated and timeless sophistication. Follow Armani beauty also on Instagram www.instagram.com/ARMANIBEAUTY

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04/06/2026

Acqua Di Gioia captures the very essence of the Mediterranean sea: a refreshing blend of crushed mint, zesty Italian lemon, and water jasmine.
The ultimate olfactory tribute to the seaside escape.

03/06/2026

One glance is all it takes.
Under the warmth of the Italian sun, Giorgio Armani Global Makeup Ambassador captivates with the irresistible light-catching finish of PRISMA FLASH.

01/06/2026

What’s the secret to that flawless glow?
Giorgio Armani Global Makeup Ambassadors and face a beauty quiz on the secrets behind the LUMINOUS SILK glow.

31/05/2026

Swipe through to discover Giorgio Armani Global Makeup Ambassador ’s ultimate radiant look for an Italian summer escape. Effortless beauty, captured under the Mediterranean sun for the Armani Mare campaign.

Recreate the look using:
-LUMINOUS SILK ILLUMINATING PRIMER
-LUMINOUS SILK CONCEALER
-LUMINOUS SILK FOUNDATION
-LUMINOUS SILK BRONZING POWER in shade 90
-LUMINOUS SILK CHEEK TINT SHINE in shade 50S
-EYE TINT in shades 22M, 44S, 36M and 27S
-VERTIGO LIFT MASCARA
-PRISMA FLASH in shade 11

30/05/2026

Where the sea meets the skin.
Experience a harmonious duo of freshness: from the raw power of Acqua di Giò to the joyful serenity of Acqua di Gioia.

29/05/2026

Sun-kissed skin. Scented breezes.
An ode to the ultimate Italian escape with Giorgio Armani Global Makeup Ambassador . Discover the essence of the Mediterranean in the new Armani Mare campaign.

27/05/2026

Vibrant fruity accords. Bold lavender and spice. Addictive warm vanilla.
Discover the magnetic trail of STRONGER WITH YOU POWERFULLY.

25/05/2026

Giorgio Armani Global Makeup Ambassador versus every lighting setup imaginable.
Always the same flawless result for the iconic LUMINOUS SILK FOUNDATION.

23/05/2026

knows that the right fragrance changes everything.
Day: The delicate, floral glow of SÌ N**E BLOOM. Night: The intense, vibrant fire of SÌ PASSIONE RED BLOOM.

Recreate the day look using:
-LUMINOUS SILK CHEEK TINT SHINE in shade 62S
-EYE TINT in shade 12S
-PRISMA GLASS ICY PLUMPER in shade 32
-SÌ N**E BLOOM

Recreate the night look using:
-LUMINOUS SILK CHEEK TINT SHINE in shade 42S
-EYE TINT in shade 36M
-PRISMA GLASS ICY PLUMPER in shade 36
-SÌ PASSIONE RED BLOOM

22/05/2026

Say Sì to beauty that lasts.
The iconic SÌ EAU DE PARFUM is now refillable. Are you ready to join the refill movement?

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