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The price of your product or service gives the consumer an indication of what they can expect from it. Have you ever gon...
15/11/2022

The price of your product or service gives the consumer an indication of what they can expect from it.

Have you ever gone for the more expensive option just because you thought it was better quality or you’d have a better experience? I most definitely have.

So now I’m not saying sell your products for more just to make people think it’s better quality.

I’m saying price is strategic. Price is not only about business, it extends into branding. It’s about the way we perceive things and it’s about emotion.

Have you ever thought about how your price makes your customers feel?

Follow me for more content to help build your brand 💪 bithnillah.

It’s no easy feat sis, it’s no easy feat. But having a focused, clear brand message makes it easier for already cluttere...
11/11/2022

It’s no easy feat sis, it’s no easy feat.

But having a focused, clear brand message makes it easier for already cluttered minds to understand.

If people are confused they’ll turn away.

Follow me if you want beneficial content that helps you build your brand.

If I told you my service will get you results, would you trust me? Maybe, maybe not. If your friend told you my service ...
09/11/2022

If I told you my service will get you results, would you trust me? Maybe, maybe not. If your friend told you my service will get you results, would you trust her? Most likely.

This is one of the reasons word of mouth generates sales. People like and trust the people around them more than businesses and brands.

So how can you get your customers to tell their friends about your service or products?

Follow me for more content to help you build your brand

Why do these definitions matter? Business, brand, brand strategy, marketing and sales all go hand-in-hand. You may see ...
26/09/2022

Why do these definitions matter?

Business, brand, brand strategy, marketing and sales all go hand-in-hand. You may see some of these words used interchangeably but they’re not the same.

Each one plays a vital role in your business. So whether you’re learning, hiring a coach, or hiring someone to do the job it helps to know the difference so there’s no confusion.

What other definitions are important to know?

If you want to know more about brand strategy and marketing then ✨FOLLOW ME ✨

Ukhti, if you’re waiting for everything to be perfect before you start your business, don’t.It will never be perfect. It...
09/09/2022

Ukhti, if you’re waiting for everything to be perfect before you start your business, don’t.

It will never be perfect.

It took me ages to start my business. I set a date to launch my Instagram account and I still chickened out.

But everything I had learnt and all the passion I had was going to waste waiting for the perfect time.

I got tired of sitting around, scared, watching everyone else pursue their goals. So I STARTED and I do NOT regret it.

The more action I take the more I learn and the more my work improves Alhamdulillah.

So START sis. Do the thing! We learn by doing. We learn by failing, evaluating and improving.

I know I’ll look back and think “what on earth was I doing?”, and I can’t wait in sha Allah.

Share this with a sister who needs to hear it.

One of my toxic traits? Checking someone’s follower count after I find their post interesting. Oops! I know follower cou...
06/09/2022

One of my toxic traits? Checking someone’s follower count after I find their post interesting. Oops!
I know follower count is not a direct correlation of a businesses success.

There are so many reasons why an account may or may not have a high number of followers.

Social media marketing is only one type of marketing and within that there are different platforms, each one demanding its own strategy.

So follower count does not equal success. There’s so much more to it.

Do you agree? Let’s talk in the comments.


Creating content for our businesses is overwhelming. I totally understand. But we will never be at a disadvantage by lea...
11/08/2022

Creating content for our businesses is overwhelming. I totally understand.
But we will never be at a disadvantage by leaving off the haram.

Let’s focus on what we CAN do instead of what we can’t.

📚 Learn about business, put strategies in place, test and try and test again.

Allah will always make a way for us.

How will you get creative to see growth on instagram?
💬 Let me know in the comments.

My last business venture failed. I had an amazing idea and a cool logo I had designed in Canva. I picked a name. Made an...
08/08/2022

My last business venture failed. I had an amazing idea and a cool logo I had designed in Canva. I picked a name. Made an instagram page. Told people to follow me and expected the sales to come rolling in.

They didn’t. But I’m grateful to Allah that it flopped.

That fail led to my journey with Brand Strategy.

When the sales weren’t coming in I decided I wanted to rebrand.

“There must be a solid REASON behind the design of a logo” I thought to myself.

What font should I use and why? What colour should it be? What vibe should it give off? How will it appeal to my target audience? How is this relevant to my business and what I’m trying to achieve?

I researched and researched until I finally found an article about Brand Strategy and the extensive and particular process you need to go through BEFORE you make a logo.

It clicked. There was so much more to it.

So again in research mode I started to learn about Brand Strategy. I took some online courses and fell in love Alhamdulillah.

The rest will be history. In sha Allah.

Follow me on my journey and learn how to grow your business the right way.

Pump some life into your brand by clarifying your brand heart.In this series I’ll be going through each part of the bran...
05/08/2022

Pump some life into your brand by clarifying your brand heart.

In this series I’ll be going through each part of the brand heart and how you can get clear on yours.

Knowing what you stand for helps you in crafting your brands message and connecting to your ideal customers.

Like attracts like so when your values align people are more likely to buy from you.

What are your brands core values? Let me know in the comments.

Follow me for more content that helps you grow your business in sha Allah.

Get people to see you, trust you, love you and buy from you. Ultimately that’s what a brand strategy is for. Brand strat...
04/08/2022

Get people to see you, trust you, love you and buy from you.

Ultimately that’s what a brand strategy is for.

Brand strategy is a longterm plan that helps you get noticed by your ideal customer, get connected with them, earn their trust through consistency and turn them into loyal customers.

Having loyal and repeat customers is important for any business. Not only does that provide a consistent stream of income, those customers also become brand advocates spreading the word about your business and helping to bring in more revenue.

If you don’t have a brand strategy in place, start thinking about crafting one now.

Follow me for more content that will help you grow your business and make more money in sha Allah.

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