23/03/2026
Then and Now: From Controversy… to Award Winning.
We've been breaking barriers since the '90s. From battling petitions in Caboolture to winning Best Adult Retail Chain (Adult Industry Awards 2025), and opening our brand new space in Narangba, we've always stood for one thing: your right to explore.
Show your support by joining us at our NEW showroom in Narangba this Friday for our Sip, Spin & Shop event 👇
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📰 Full Article (1993)
FRIDAY, JANUARY 22, 1993 – THE COURIER-MAIL
S*x shop splits quiet suburbia
By Jason Gagliardi
“Be Daring” proclaims the electric blue and hot pink sign — a message that has divided the quiet family community of Caboolture.
Amid the brick-and-tile mortgage belt and sprawling housing estates has arisen a modern-day S***m or a harmless establishment helping people add spice to their s*x lives, depending on who is telling the story.
The centre of controversy is the “Be Daring” s*x supermarket, tucked away off busy Morayfield Rd, purveying adult magazines and videos, naughty novelties, lingerie and an array of “marital aids”.
Caboolture’s Christians have collected more than 900 signatures condemning the s*x shop; more than 800 of the shop’s customers have hit back with a petition of their own.
A war has also raged in the letters columns of the local newspapers.
In one corner is Keith Boswell, a former Kmart manager who sports a leather vest, Harley Davidson belt buckle, tattoos and a pair of piercing blue eyes.
He and his wife, Tracey, set up the s*x shop three months ago, sensing an untapped demand.
Squaring up against them is the quietly spoken, moustachioed Assembly of God pastor Michael Mackerell.
Sweltering in a hot corner of his office in Caboolture yesterday, Pastor Mackerell said the last thing a family-oriented residential community needed was a s*x shop.
“I don’t think this sort of thing promotes a healthy view of s*xuality,” he said.
“When this sort of thing starts in a community, there is a domino effect, the influence of this stuff starts to grow and likely as not ends up in the hands of kids.”
Mr Boswell disagrees and says he doubts children would be terribly interested in their most popular line — vi*****rs.
“We don’t let anyone under 18 in here. Our typical customers would be 25 to 45-year-old married couples,” he said.
“Queensland laws prevent us from selling anything like X-***ed videos or hard-core po*******hy — the videos and magazines we sell are freely available in video stores and newsagents and the marital aids are available through mail order.”
“I would have thought these people would find it commendable that we have taken these items out of public display and put them behind a wall where only people over 18 can see them.”
“What we are doing is completely legal.”
Tracey Boswell said churchgoers were welcome to come and have a look in the store and several parishioners had secretly pledged support when they had come to purchase items.
Caboolture Shire Council chairwoman Pat Camilleri said she had forwarded both petitions to the State Government.
“Under our town plan, a shop is a shop — as far as the goods that are sold or displayed, that is in the realm of the State Government,” she said.
Mr Boswell said police had inspected the store before it opened.
End.
Be Daring. Then. Now. Always.