14/06/2026
This weekend we confirmed going ahead with a quote from Australian printer, Finsbury Green. Sometime soon, Finsbury Green’s Melbourne based printing operation will be churning out 2000 Audrey picture books and of course we’re very excited about it (Finsbury’s Thebarton based plant has been closed due to the South Rd extension and they haven’t set up their new place somewhere on Grange Rd yet).
I will say here though that I am AMAZED how many picture books are not printed in Australia at present. To me, the picture book industry these days seems very much absorbed in teaching kids about morality in different arenas ie how to treat people, how to treat the environment, how to treat oneself etc etc and yet my guess is that more than 95% of the books preaching these things are printed offshore by Australian publishers taking advantage of cheap labour and less stringent environmental manufacturing regulations to save a couple dollars. And in our experience it is literally just a couple of dollars!
When printing The Very Steep Hill, we ended up paying $4.80 per book to Finsbury Green and a Chinese company quoted us $2 per book (that was with poorer quality paper weights and binding options - we didn’t get another offshore quote matching the Finsbury specs to compare exactly but obvs the gap would’ve been smaller still). I’m a huge fan of Australian made things and I was worried the offshore quote would be miles more affordable than any Australian options but it wasn’t.
I don’t want to be mean about what’s happening with the manufacturing of books in Australia right now but for me the hypocrisy of the situation is certainly there and I think more people should call it out. Don’t people think it’d be better if WAY MORE books that were written and illustrated in Australia were printed here too?
Of course I’m no saint, all three books I had published with Scholastic and New Frontier were printed offshore. I don’t recall requesting those publishers consider an Australian printing option… I would request it now. I don’t think I cared much whether something was Australian made or not for years with my different purchases and it took me a very long time to work out how damaging almost-everything-being-manufactured-offshore has been to Australian society. Here’s a link to a Facebook post I made years ago on this topic if anyone’s interested:
https://www.facebook.com/share/p/1DpysevbrA/?mibextid=wwXIfr
Know a 3-8 year old who could do with a fun picture book? Grab them a copy of The Very Steep Hill at Dymocks in Glenelg, Dillons in Norwood, Mostly Books in Mitcham, Dymocks in Adelaide, Over the Edge in Melrose or www.brontosaurusbooks.com.au.
Printed in Adelaide/Melbourne by Finsbury Green. 100% Australian Made.
PS If you know anyone who might be interested in our content/books, please let them know we exist . 🙂
PPS I asked ChatGPT how many CO2 emissions in transport alone, locally printing 2000 books weighing approximately 380 grams would save and it came back with 97kg in sea freight and between 100-150kg in total with truck transport from printer to ports etc added in. Interesting hey!?!